Influencer Performance Manager - Manchester, United Kingdom - Exact Search UK Limited
Description
RESPONSIBILITIES AND DUTIES:
- Research and identify relevant influencers with a focus on our key territories.
- Build and manage influencer partnerships from conception to execution against
- Ensure a flawless experience between influencers and the brand.
- Report on influencer performance on a monthly basis including gifting, affiliates,
- Manage gifting and regional budgets with the support of the Marketing Manager
- Scale our TikTok Influencer presence and drive revenue through affiliates on the
TikTok Affiliate platform.
- Oversee our Senior Influencer Executive's workload to make sure we are aligned
- Work collaboratively with the wider team suggesting creative influencer marketing
- Keep up to date with our competitors' latest influencer marketing activity.
- Ensure all gifting/send outs are placed in a timely manner and a fresh monthly
alongside our Senior Influencer Executive.
- For new launches and special collaborations you will manage the outreach and
with our latest lines and are sharing them with their followers alongside our
Senior Influencer Executive.
- Work together with the wider Social & Digital Marketing team to repurpose UGC
- Track and log influencer coverage on social media alongside our Senior
- Making sure the influencer database is always up to date with the latest contact
place alongside our Senior Influencer Executive.
- You will be a direct contact for our retainers, making sure that you are keeping
timely manner. Always checking they have all the products they need to fulfil their
duties as ambassadors and making sure they are hitting their individual targets
for posts and support.
- Constantly monitoring our active affiliates and seeking new potential influencers
performing well and notifying the wider team if their code needs to be removed.
- Handling influencer invoices with the finance department and that they are paid
- Support the Social Team with their tasks if extra resources are needed.
YOU WILL BE:
- 3 years experience in a managerial position
- Confident with the TikTok Shop Affiliate Platform.
- Excellent at reporting and highlighting key areas for growth & improvement.
- Creative and a forward thinker with your finger on the pulse of the latest influencer
- Comfortable at working autonomously and can manage yours & your team's workload.
- Confident with presenting to senior management.
- Data driven
- Obsessed with all things beauty.
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