Digital Marketing Coordinator - Swindon, United Kingdom - Rocking Zebra

Rocking Zebra
Rocking Zebra
Verified Company
Swindon, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description
Digital Marketing Coordinator

Outskirts Swindon (hybrid working)

£24,000 - £26,000

  • Join a pioneering industry leader with a worldwide reach
  • Genuine career opportunities across the UK & overseas
  • Opportunity for you to shape your own role
- with the right attitude & commitment

  • Trending new era industry

Responsibilities

  • Planning of enewletter b2b & b2c calendar for the year
  • Creation of enewsletters for approval by line management
  • Distribution of enewletters to relevant mailing lists
  • Management of enewsletter lists
  • Reporting on performance of enewsletters
  • A/B testing
  • Set up and manage automated workflows through enewsletter platform
  • Grow enewsletter lists in line with set KPIs

Social media

  • Strategically planning social media schedules for the year, across a variety of B2B and B2C platforms
  • Utilising existing content
  • Create detailed briefs and work closely with the Brand Design Lead to ensure consistency with content design
  • Create compelling and engaging content across all platforms, including video, infographics, carousels, and live content
  • Scheduling of content across all channels
  • Grow channels in line with set KPIs
  • Support the Digital Marketing Manager in the creation and implementation of the social media strategy for the year
  • Work alongside the Digital Marketing Manager to supply content for our paid ads
  • Making recommendations of content suitable for boosting
  • Monitor and report on organic and paid social media activity
  • Stay on top of trends and platform updates

Websites

  • Product updates, including descriptions, images, prices and NPD
  • Planning of banner schedule
  • Updating content across various platforms custom CMS and Shopify
  • Reporting on organic and paid website performance in line with set KPIs using Google Analytics
  • Work with the Digital Marketing Manager and PPC agency to create purposeful ads
  • Support the Digital Marketing Manager in on going website development
  • Writing blogs with great SEO practices and uploading to website
  • Monitoring websites for any issues
  • Always considering how we can improve the customer journey

Other

  • Build, plan and implement the overall digital marketing strategy alongside the Digital Marketing Manager
  • Conduct market and competitor research
  • Make recommendations and put forward ideas on how the company can better utilise digital
  • Contribute content ideas for the overall content strategy for the year
  • Occasional support for event management (includes occasional travel)
  • Attending events/creation content days
  • Supporting all other departments in any queries they may have relating to digital

Essential

  • 23 years' experience in a marketing role
  • Creative energy
  • Confident to be a 'face' on our social media channels
  • Experience using graphic design tools for social media posts, such as Photoshop or Canva
  • Copy writing for website
  • Basic video editing skills for Reels and TikToks
  • Confident working independently as well as part of a team
  • Ability to work to tight deadlines
  • Knowledge of Microsoft Office Suite, particularly Word, Excel, and PowerPoint
  • Willingness to learn and develop
Next steps

Send your CV to us or call for more information on

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