Senior Marketing Analyst - Manchester, United Kingdom - Harnham
Description
MARKETING INSIGHT ANALYST
£65, ,000
REMOTE
High growth role in a client facing wellness brand with scope and innovation to change the health and beauty market
THE COMPANY
A high tech beauty and wellness app that operates across Europe By bringing together tech and health they have created an innovative product with a team culture that supports modern values and values their workers, a place for growth and innovation
THE ROLE
As a Marketing Insight Analyst, you will lead on insight generation into who the customers are and how to increase retention and enhance their experience.
More specifically you will have to:
- Work on various projects across the agency, using SQL and Python to conduct deep dive analytics into campaign success, customer engagement
- Use your insights to drive better retention, engage new and exciting customers, highlight the most valuable customers and grow profits with growing brands in the industry
- Use SQL and Python in depth to explore CLV, Customer Segmentation and Segmentation Modelling
- Provide insights to senior stakeholders and clients on marketing insight and knowledge
- Manage a small team and grow this within the agency
YOUR SKILLS
- An expert in SQL
- Strong knowledge of Python and segmentation modelling
- Good knowledge of customer analytics and KPI's such as CLV, retention and loyalty
- Confident communicator, able to convey complex terms to clients and stakeholders alike
THE BENEFITS
£65, ,000 per year, remote working and high growth, the ability to manage and lead
HOW TO APPLY
Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, Google Analytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer
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