Digital Marketing Executive - Doncaster, United Kingdom - Better Placed Limited
Description
Better Placed are delighted to be working with an industry-leading wholesale supplier of DIY products to find a talented digital marketer to join their team.
The main responsibilities of the role include:
- Manage the Groups websites and content including by writing rich content such as product descriptions and maximising web banner placement throughout the site to best promote products / services.
- Manage site organic SEO to drive conversion.
- Coordinate and publish promotional activities to drive sales.
- Analysing, reviewing and implementing changes to websites and mobile sites so they are optimised for user experience and also picked up by search engines.
- Research and develop content to include keywords or phrases to increase traffic to website and update the marketing team on any important changes.
- Identify and manage activity to drive traffic to the website such as Google Ads and PPC as well as establishing back links.
- Manage online advertising and retargeting activity to drive relevant traffic.
- Work with Graphic and Content Designer to create digital tools to support campaigns and overall marketing activities.
- Manage and send Mailchimp.
- Support content creation for You Tube channels as well as working with team to drive through social media plan across all platforms.
- Keep up to date with digital and website trends to keep our websites up to date and continuing to be successful
- Experience of updating existing websites.
- SEO
- PPC / Paid search and advertising
- Keyword research, identifying opportunities and setting up tracking.
- Experience of social media including You Tube management.
- Content creation
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