Head of Marketing and Communications - Liverpool, United Kingdom - LIPA

LIPA

Verified Company

Liverpool, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

The Liverpool Institute for Performing Arts is recognised as a world leading centre of excellence for creative learning and vocational training within the performing arts and creative economies.

We enjoy an international and national reputation for the quality of our teaching, our world class facilities and an enviable track record of graduate employment and alumni successes.

The Marketing and Student Recruitment Department is responsible for delivering marketing, communications and recruitment activities that support and promote our Strategic Plan To align with our vision and values, our ambitious strategic plan focusses on the core themes of, _Excellence, Equity, Environment, Empowerment, Employability_ and _Entrepreneurship_.

This is an exciting time in our evolution as we embark upon acquiring degree awarding powers, expanding, and enhancing our portfolio of degree programmes, profiling and promoting our unique learning group comprising of LIPA Primary School, LIPA High School, LIPA Sixth Form College and LIPA HE, and planning for our 30th anniversary celebrations.

We are looking for a dynamic individual who is a pro-active, creative, and highly experienced marketing and communications leader with strong stakeholder management skills, and the ability to work collaboratively to drive change to join us in this newly created position.

You will report to and work closely with the Director of Marketing & Student Recruitment to develop, implement and evaluate the effectiveness of our marketing and student recruitment strategy and lead our corporate marketing team in forging a dynamic, digital-focused approach to our marketing and communications.

We are proud of our alumni successes, and we want someone who will share that pride in communicating success stories.

Therefore, you will take a proactive and hands-on approach to developing and delivering an effective alumni relations strategy that informs, supports, and engages our worldwide alumni community and maintains our strong global brand.

In addition, you will play a pivotal role in implementing new systems (including a new CRM system), streamlining internal and external processes and workflows, and establishing a standardised framework of briefing, campaign management and analysis.

You will be an inspiring leader with excellent communication and project management skills who can motivate others to embrace change.

You will have a strong track record in implementing effective CRM strategies and systems and a keen eye for detail and passion for harnessing data and using insights and feedback to drive continuous improvement.

In return we offer a competitive salary commensurate with experience, generous pension and holiday entitlements, complimentary tickets to our inhouse productions, and the opportunity to become part of our unique international community of creatives, performers, technicians, managers, cultural leaders, and filmmakers.

Interview date:
Thursday 18th January 2024
CV's will not be accepted as we are a Higher Education Institute.

Our commitment to Equal Opportunities

As an equal opportunity's employer, LIPA is committed to the equal treatment of all current and prospective employees and does not condone discrimination based on age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, or marriage and civil partnership.

We are committed to working together to create an inclusive environment that offers equitable opportunities for all, pursuing our vision to be a leading vocational training institution.

Appointments will always be made on merit.

Job Types:
Full-time, Permanent

Salary:
£46,974.00-£52,815.00 per year

Schedule: