Senior Marketing Executive - Chichester, United Kingdom - The Goodwood Estate

Tom O´Connor

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Tom O´Connor

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Description

First impressions really do count and you'll be the one making them


In this all-new role, you will play a vital part in marketing campaigns across wide ranging media platforms to help the achievement of revenue and customer satisfaction targets for our newest flagship event, Goodwoof.

A grand celebration of all things dog, Goodwoof brings the very best stories, content, people and dogs together. Quite simply, Goodwoof is a dog event unlike any other.


We are on a mission to spread the word and grow our audience, thinking outside of the box, you will be tapping into a wide passive audience, ensuring the effective delivery of our unique stories, ensuring all activity is fresh and impactful, without compromising brand integrity.


You will also help support the Racecourse marketing team, contributing to the overall Marketing strategy throughout the exciting horseracing season.


Key Responsibilities:


  • Maximise audience reach through SEO, PPC, Facebook and retargeting
  • Delivery of high touch experience for all Goodwoof partners
  • Build and develop relationships with relevant online communities
  • Effective briefing and management of design agencies
  • Deliver marketing campaign for the Qatar Goodwood Festival

What you'll have:


  • Strong data driven approach, to optimise customer behaviour.
  • You'll be confident with the ability to build great relationships
  • Solution focused
  • Ideally, marketing qualified and/or professional membership
  • Minimum 2 years proven relevant experience in another marketing role
  • Experience of working with both online and offline channels and planning media spend
  • Genuine passion for digital marketing

What you'll get:


  • Access to a comprehensive wellbeing programme
  • Event tickets to our major events
  • Membership to our Health Club and Spa
  • A health cash plan
  • Entry into the annual bonus scheme
  • Full Training and development opportunities

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