CRM Product Manager - London, United Kingdom - Nigel Frank International

Nigel Frank International

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

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Description

Professional membership organisation in London seeking a Dynamics CRM Product Manager to lead their CRM strategy with the goal of creating the best possible experience for their members.

They need someone who will drive change and be a champion of CRM within the organisation

Responsibilities:

Create and implement a CRM strategy covering data, process, people and technology in collaboration with colleagues across the organisation
Advocate for the customer experience across all teams
Lead relationship management with stakeholders in order to gain feedback and secure buy in
Defining and regularly reviewing customer requirements
Assess business requirements and ensure that CRM strategy is aligned
Assess and monitor CRM capability to gain understanding of current maturity and identify areas for improvement
Support development of strategic marketing projects
Create data visualisations such as dashboards and reports to increase awareness of CRM
Work with colleagues to define and implement data governance principles

Requirements:

Strong experience of CRM methods and tools and technologies
Strong experience of leading product lifecycles and creating strategies, visions, principles, practices and standards
Experience of improving customer experience
Experience of selling the benefits of CRM to stakeholders within an organisation
Skilled in data management including knowledge of governance and best practices
Ability to translate business requirements into data queries and improvements
Experience of audience segmentation, retention and development
Extensive knowledge of Office 365 suite of tools