Copywriter - London, United Kingdom - Rank Interactive

Rank Interactive

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Company Description

The Rank Group is growing rapidly within both our Venues and Digital businesses.

If you're not sure who we are, you may be more familiar with us through our iconic brands; Mecca Bingo and Grosvenor Casino.

The position advertised sits in Rank Interactive, a leading international digital gaming company, underpinned by superior talent and technology.

We bring people and entertainment together, delivering stimulating and entertaining experiences through diverse digital channels from our offices in Gibraltar, London, Maidenhead, Mauritius, Sheffield, South Africa and Israel.

With a team of over 600 worldwide we empower our colleagues to work at the peak of their strengths and passions by providing innovative and collaborative working environments that attract, retain and engages high performing talent.

We are evolving as a business and are some exciting new brands and concepts to our and digital offering. By joining our fantastic finance team, you'll instantly be part of a high-performing and inclusive culture.

Job Description:

Work as part of a talented, hard-working and forward-thinking global copy team within our in-house creative agency, writing innovative, compelling and persuasive copy across Rank Interactive's Digital and Retail spaces.

Create copy for all Rank brands, including the renowned Mecca Bingo and Grosvenor Casino estates, on a variety of tasks; from CRM campaigns, headline banners and SEO blogs to UX, social copy and everything in between.

Work closely with your fellow copywriters, key stakeholders, designers, UX and Digital Ops teams, plus brand managers and execs, playing a key role in finessing core messages and understanding target audiences to help our brands grow.

Set internal quality targets to ensure all customer facing copy is to the highest standard and is accurate, relevant, current and grammatically correct.

Adhere to brand and tone of voice guidelines, ensuring compliant and engaging content. Understand different customer groups and adjust language accordingly.

Join in with development of creative ideas, concepts and approaches for marketing campaigns, working with marketing teams to drive creativity and innovation, and to test and measure the impact of words for our brands and customers.

Qualifications:

Qualifications

Demonstrable experience in creating high quality copy for digital platforms
Several years' experience in a similar role
Experience in creating and following brand and tone of voice guidelines
Solid commercial business understanding focused on maximising customer value through copy that generates action
Gamingrelated industry knowledge and experience beneficial

Additional Information

We aim to do this by facilitating fair and equal access to our services.

If you require a reasonable adjustment to be made please reach out to let us know ahead of your interview.