Digital Operations Executive - London, United Kingdom - Wavemaker

Wavemaker

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

About Wavemaker
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent.

Fueled by the world's most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.

Our name is our mission and our method. To make waves, you need to be provocative, even fearless.

We do our best work for brave brands and people who want to be challenged to go further and faster.

We know it's not easy, but if it's in you, we will get it out of you.

Our 7,600 people across 90 markets provoke growth for some of the world's leading brands and businesses.

Our attitude of Positive Provocation is enabled by:
- deep knowledge we have of our clients' business
- confidence to challenge what's gone before
- the support to go further than we thought possible

Role context:

The Digital Operations Executive:

Is the key point of contact for the day to day account management of our clients
Supports the Digital Operations Managers to ensure the smooth running of BAU (business as usual) for all accounts
Works closely with the Wavemaker account teams to understand our clients' businesses
Recommend operations solutions to drive client strategies

The Digital Operations Executive's role is to:

Ensure the successful activation of all our clients advertising campaigns, primarily using ad server platforms (e.g. Google Campaign Manager, Adform, Flashtalking)
Support the client's digital ad technology stack needs
Provide technical insight & support to the Journey Activation & other WM WW teams
Work on client projects, including but not limited to: implementing ad tech such as Tag Management Solutions, thirdparty Verification services, etc
Be a primary point of contact for clients & internal customers and stakeholders for all Digital Operations services

The Executive is closest to BAU ad operations and have unique insight into the effectiveness of the applied ad technology and services on accounts.

They are key to driving improvement and growth across our clients at Wavemaker Worldwide.

Core responsibilities:

Client Services

Lead the implementation of advertising campaigns & services within agreed timescales & workflows
Ensure clear communication to all stakeholders regarding timescales, best practices and SLA's
Be the expert advisor in Advertising/Marketing technology & operations
Maintain a proactive account management system including regular cross training and constructive feedback to enable flexibility of skills and resource across accounts
Support and manage partnerships with relevant internal & external stakeholders to understand, document and deliver new technology and service requirements for clients

Specialist Knowledge

Understand and deliver new technology and services to clients and stakeholders as required, particularly in the areas of Advertising/Marketing Technology
Provide a best in class system of processes and tools, including ad serving, tagging and tracking technologies, web analytics strategies, accuracy in data collection
Champion for Digital Operations services throughout the business and wider GroupM network
Keep abreast of the latest industry trends in Advertising/Marketing Technology

Account Management

Proactive point of escalation, advice and support for all account team members and peers
Provide constructive and professional feedback upon request/as required
Support a superb working experience & culture for the team

New Business & Projects

Participate in relevant projects as per team strategy and Personal Development Plan (PDP)

Required skills / experience:

Background

Media agency or publisher, data and technology industry or technology vendor (preferred)

Experience (desired, not required)

Digital online / ad operations experience in a publisher or agency environment, particularly in ad server platforms
Experience in client liaison and account management
Delivery of complex technical implementations using a multitude of platforms
Troubleshooting and debugging of online ad campaign issues
Quality Assurance testing of tags on client sites
Organised & able to prioritise workload in a multitasking environment
An understanding of the industry landscape would be preferred
Existing understanding of JavaScript, HTML and CSS would be a bonus

Relevant Qualifications (desired, not required)

Google Campaign Manager, Sizmek, FlashTalking, Adform or any other relevant ad serving certification
Google Analytics and / or Adobe Analytics certifications
Tag management system certifications, particularly Google Tag Manager
Relevant JavaScript, HTML or other such related qualifications

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