Head of Marketing - Leamington Spa, United Kingdom - Macildowie Recruitment and Retention

Macildowie Recruitment and Retention

Verified Company

Leamington Spa, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Head of Marketing / Competitive Day Rate / Contract 4 Months
Are you an enthusiastic Marketing professional who can hit the ground running?

Do you have an eye for detail, and enjoy coming up with innovative ideas?

Role overview:

The Head of Marketing will have experience of working at a senior level and being able to lead by example.

Reporting into the Sales and Marketing director, you will have to develop and implement the marketing strategy to ensure it aligns with business objectives.

To be successful, you will have a strategic understanding of business planning, research, writing and executing strategies and managing budgets.

Duties and Responsibilities:

Maintaining and developing company website and support with related services;
Management of Search Engine Optimization (SEO)
Management of payperclick (PPC);
Creating unique content to share across social media channels;
Social Media Management including Twitter, LinkedIn, YouTube and Google Plus;
Keyword research working with stakeholders to maintain and develop service areas and any webbased services required;
Providing support, advice and training on the use of social media such as blogs, LinkedIn and Twitter and guidance on how to write for the web;
Ensuring consistency of corporate identity, personality, values and presentation online and offline;
Monitoring Google Analytics and Webmaster tools and reporting on progress; and
Any other duties within the scope and spirit of the post as required.
Creates opportunities for collaboration between departments
Brings teams together to collectively problem solve
Empowers team to take alternative views to reach solutions and build consensus
Accepts challenge constructively giving feedback on suggestions and acting as an enabler for change
Positively embraces challenge and alternative views
Sets stretching targets for team to grow and develop
Builds strong crossfunctional relationships and sets crossfunctional objectives
Provides clarity of direction for department on collective goals
Sets up processes and practices for crossfunctional input into decisionmaking
Shares success of the firm, recognising individual contributions
Generates departmentwide results
Proactively seeks to work with clients and community to raise profile of firm within industry and Region
Helps others to understand how to challenge clients to achieve the best solution and improved levels of service