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Cro Specialist - London, United Kingdom - THE PEOPLE OF LTD

THE PEOPLE OF LTD

Verified Company

London, United Kingdom

1 month ago

Posted by:

Tom O´Connor

beBee Recruiter

The People Of:
Marketing is looking for a CRO Specialist to join a leading global retailer.

As a CRO Specialist, you will join a talented team that is driven by digital channel growth and its overall importance to the company's future.

Itis a great opportunity to work for a highly reputable company that has seen remarkable growth online over the past year.

This role is hybrid working either from London or Manchester.

Great things about this opportunity:

Work with an innovative retail business that are changing the face of retail
Lots of opportunities for career progression
Autonomous role and a working environment that promotes innovation and collaboration
Hybrid working to get the best of both worlds
Have full ownership of the channel

As a CRO Specialist, you will:

Provide an end-to-end strategy for optimisation of conversion rates
Implement optimisation strategies across all brands of our clients in collaboration with the Senior CRO Manager.
Plan, develop, and implement a multiwebsite testing and personalization roadmap
Improve conversions for our clients' broad brand portfolio by developing and/or identifying opportunities.

As a CRO Specialist, you will have:

A minimum of 2+ years' experience in conversion rate optimization using relevant personalisation tools (Optimizely, AB Tasty, Monetate, Dynamic Yield etc.).
Experience and knowledge of key elements that influence conversations, such as customer journey management, website personalization, online merchandising, A/B and multitesting, customer segmentation, competitor benchmarking, etc.
The ability to plan, run and deliver optimization projects.
Advanced analytical skills and a working knowledge in analytics packages e.g., Google Analytics etc
Excellent timemanagement, multitasking, and organisational skills
A capability to analyze user testing results in order to drive product improvements and decision making. A particular focus on effectively calculating statistical significance.
Previous experience in the eCommerce industry (desirable)
Experience using HTML, JavaScript and CSS is a plus.
Valid working rights for the EMEA

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