Consumer Marketing - High Wycombe, United Kingdom - Johnson & Johnson

Tom O´Connor

Posted by:

Tom O´Connor

beBee Recruiter


Description

Consumer Marketing - Student Placement 2023 (New Consumer Health Company)

Duration: 12 months


Sector:
Consumer


Location:
High Wycombe, Buckinghamshire


For more than 130 years, diversity, equity & inclusion (DEI) have been part of our cultural fabric at Johnson & Johnson and woven into how we do business every day.

Our commitment to respect the dignity and diversity of all is embedded in our Credo.

We know that the success of our business depends on having the best talent in a workforce that reflects the diverse markets we serve around the world and an inclusive culture that values different perspectives and life experiences


That is why we in the UK are working to create an inclusive environment where diverse backgrounds, perspectives and experiences are valued and each and every one of our people feels that they belong and can reach their potential.

No matter who they are.

Diversity, Equity & Inclusion at Johnson & Johnson means "You Belong"


Position summary:


In marketing you could find yourself launching a new product or creating a multimedia campaign for a world famous brand.

You could uncover invaluable insights by looking at things from our customers' point of view or develop creative new ways to help patients, consumers and medical professionals everywhere.

As a marketing placement student you will enjoy a dynamic role in a fast paced, creative environment.
Consumer Health Placements

As a placement student in our Consumer Health business you could work in 3 different marketing roles:

  • Brand Marketing
  • Digital Marketing
  • Consumer Analytics

Brand Marketing:


You will work in one of our brand teams which include iconic household names such as LISTERINE, JOHNSON'S, CALPOL and NEUTROGENA.

This is a fast-paced working environment where you will have the opportunity to lead and take ownership of team projects, developing your project management skills and gaining valuable experience.

It is a varied role and you may find yourself creating digital content, managing social media campaigns, running PR activity, launching websites or leading internal events.

You will analyse market and sales data to understand the performance of your brand and the category, and to uncover key insights which can be turned into action.

You will manage the brand budget and liaise with finance and suppliers to rectify any issues with invoicing.

You will also have the opportunity to collaborate with various functions such as sales, shopper marketing and finance, as well as our agency partners, to ensure campaigns are well executed and delivered on time.


As part of the regional Total Brand Experience Team, your focus will be on enabling profound brand experiences across our portfolio of digital properties in EMEA.

You will be involved in managing digital surgeries for our marketers to drive knowledge and expertise; partnering with IT and brands to find ways of maximizing user experiences across our sites; delving into analytics to derive how we could be improving our sites performance and engagement; or piloting new tools and technologies to engage better with our consumers.


Media & Digital Marketing:


In Media & Digital marketing, you could be working with partners like Google, Amazon and Facebook; owning and creating digital content for our brands and learning how to develop media campaigns to support key business initiatives such as eCommerce.

You could be creating multi-channel digital campaigns and analysing results to optimise future performance, learning about how data can be used to deliver more personalised experiences for our consumers and supporting in the building and enhancement of our websites.

You could find yourself analysing the success of campaigns and delivering your findings to the business so that we can strengthen future campaigns.

In addition to this, you'll be working with the media agency to review the data behind the social media and you will need analytical skills to emphasise and drive your own recommendations to better the strategy and increase return on investment from social advertising.


Consumer Analytics:


As part of the Insights team, you will work across Northern Europe for all categories and brands where J&J plays.

You will have multiple stakeholders, although primarily work with the Marketing teams, and have the opportunity to speak to some of the senior leaders in the business.

J&J is committed to driving consumer and shopper insights to the heart of the business, and the data and reports you would be involved in producing, updating and investigating form a core part of this ambition.

Analytics is a capability many large companies are recruiting for - this role will really help to drive your skills in this area, as well as gaining experience in supporting the wider teams on building this skillset too.


Main duties and responsibilities:


  • Coordination of online activity such as digital content across websites, mobile sites and social m

More jobs from Johnson & Johnson