Digital Analytics Lead - Bristol, United Kingdom - ADLIB

ADLIB

Verified Company

Bristol, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Reporting into Head of Analytics
:

-
Leading a strong team with heads full of ideas
:

-
Add strategy, ideas and guidance and lead the direction of the digital estate.

What you'll be doing

This company are on a journey to becoming data driven and have a large scale data & digital transformation programme under way.

They are looking for a digital analytics expert to take full ownership of the digital analytics suite in the business.

The Digital Analytics Lead will be looking at everything across the customer journey on the website from a new customer and their first visit, all the way to conversion and optimising their digital interactions and experience when they are fully set up customersusing the app.

You'll also work across various products.

Each financial product has a dedicated teamwho better to link strategy and digital together than you? You'll be working with these teams to ensure the digital products and their actions align with your strategy tomake a better digital analytics future and function for this FTSE100 company.

They're considering how they can best utilise digital analytics and considering what tools and technologies can get them there so they're not set in stone for the future and want someone who can suggest some ideas and plans for the future.

You will have the chance to work with a behavioural data agency who specialists in this and will be a huge resource for you.

They'll help to suggest the best solution and you'll be helping to manage this with an undertaking of what you need in order to getwhere they're going.

You'll be managing a team of six bright minds who are strong in their areas and capable of showing the value of digital analytics under your guidance.

What experience you'll need to apply:

Minimum of three years managing a team
Someone with a strategic head on their shoulders
Ability to hit the ground running and work with Google and/or Adobe Analytics
Excellent SQL skills
Proven experience working with senior stakeholders
Ideally someone with experience taking full ownership of the digital suite of digital analytics
Experience working in either an ecommerce, B2C of FS company
A confident manager or mentor to digital analysts
Understanding of the importance of building a digital estate using insights
Strong communication skills

What you'll get in return for your experience
A base salary reaching up to £87,000 per annum for the right person, plus an annual bonus and unbeatable package
This role would require two days a month in their office, travel would be paid for.
**What next