Content & Social Media Executive - Econsultancy - Waterloo, United Kingdom - Centaur Media

Centaur Media

Verified Company

Waterloo, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Reference:

MAY

Expiry date:

:00:00.000

Location:
Waterloo
Benefits:
Generous Company pension contributions, Hybrid working, free barista coffee, free beverages, access to world class learning programmes

A bit about us

Part of Centaur Media PLC, Xeim exists to accelerate performance for marketers.

The Xeim portfolio brings together some of the world's leading marketing brands to deliver best practice business information, thought leadership and specialist consultancy.

Xeim includes the brands Marketing Week, Festival of Marketing, Econsultancy, Oystercatchers, Creative Review, and Influencer Intelligence.

Through these marketing leading brands, we engage the marketing industry with over 6.2 million touchpoints per month across proprietary editorial content, digital products, insight, and analysis.

We know that by advising, informing, and connecting the modern marketer with these disciplines, excellence in marketing and business performance will be enhanced.

How You'll Help Us Grow...

Working with the Head of Marketing and editorial/community content teams you will lead the development of our content marketing and social media plans that creates brand awareness and engagement with individual customers and our senior leaders in marketing, learning and development.

You'll love to learn about different types of content needed through the customer journey, the changes in social channels and how you can use them to engage and build loyalty with our marketing, learning and development audience.

A Day in the Life Of...

Social media management:
Creating and co-ordinating the delivery of a social media a plan for Econsultancy.

Finding interesting accounts and sharing cool work from other marketing folk, interacting with followers, participating in conversations (giving the brands a voice on social).

Co-ordinating our content marketing plans working with editorial, research teams to plan the different content we need to showcase our brand and products across channels.

Monitor traffic from newsletters and suggesting ways to boost this.
Maintain the websites and adding new stories to social media pages.
Effective use of the social media management tool to schedule regular posts.
Repurposing content working with agencies and internal design to create the right content formats.
Ensuring that our social content is SEO friendly working with the SEO Manager.
Sharing the marketing plan alongside the marketing managers to ensure we are on track with key KPIs.

Marketing and Social reporting:

How content and social media channels have been performing looking at top articles from the month, posts, content post format and sharing key learnings on what is working well and where to improve across both marketing and editorial teams.

Econsultancy events and marketing campaigns.

What We Need You to Have...

Behaviours and Knowledge

Great content creation skills and a love of writing.
Deep social media knowledge of Facebook, Insta, TikTok, LinkedIn and YouTube.

A good understanding of wider marketing channels and how social media connects to them to create a consistent and compelling story.

production experience including use of programmes such as WordPress, Photoshop, ExactTarget and online tools such as Canva.
running social media accounts, preferably for a newsroom.
Solid knowledge of SEO and paid social.
Experience of working in a busy environment with a history to consistently achieve targets.
Versatile being able to coordinate multiple tasks and deadlines, as well as keep accurate records.
A collaborator able to work with a variety of people and teams both internally and externally.
A team player with a 'can-do' attitude who can work across matrix organisations.

Exceptional professionalism, strong marketing experience and attention to detail are a must with someone driven to develop strong relationships and actively seek out new opportunities to grow and develop our offering.

What we need from you:
An experienced marketer able to draw on the full marketing mix to deliver results
A natural communicator, both written and verbal, with experience of?virtual and face to face?presenting to?senior level executives
Experience of working in a busy environment with a track record to consistently achieve targets?
An?understanding of?why senior level executives attend events and able to convey this effectively to build relationships, bring attendees to events
A strategic thinker constantly monitoring effectiveness and driving business outcomes
Versatile being able to coordinate multiple tasks and deadlines, as well as keep accurate records?
A collaborator able to work with a variety of people and teams both internally and externally
A team player with a 'can-do' attitude who can work across matrix?organisations?
A manager able to develop and nurture people under your guidance
Exceptional professionalism, strong marketing experience and attention to detail are a must with someo