Product Marketing Manager SEO - London, United Kingdom - ABL Recruitment

ABL Recruitment
ABL Recruitment
Verified Company
London, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

beBee Recruiter


Description

Job Title:
Program
Product Marketing Manager


Contract:9-months (may extend or become permanent)


Location:
Remote (London)


Start:

ASAP

Pay:
£
500-£625 Daily rate (PAYE + Holiday Pay)


Our client is a global tech business that is looking for a talented SEO marketing and Analytical Tests specialist for their Technical Product Marketing manager position.

The Program Manager will be in-charge of running several tests including A/B testingand analysing large quantities of data and presenting them in documented form to share with other team members and internal stakeholders.


Responsibilities:


  • Deliver global SEO projects and technology
  • Audit and analyse the client's website, analytics and crawl data, identify issues, find rootcause, and experiment with solutions at scale in order to improve SEO performance
  • Conduct SEO experiments in, using rigorous approaches and measurement methods (A/B tests, statistical methods) and prove their effectiveness
  • Define requirements, overall feature or system architecture and lead the delivery of new technology, closely working with tech & BI teams
  • Contribute to improve SEO performance pan EU and WW,
  • Contribute to SEO strategy and roadmap definition Identify strategic opportunities and prioritize them against other tactical actions to achieve a balance of short term and longterm performance
  • Shape and execute strategies to solve complex SEO problems (using large scale data analysis) that can have a material difference to our commercial performance
  • Manage endtoend SEO for one online marketplace in EU
  • Manage and execute the SEO plan for one online marketplaces, incl. support for major events / initiatives
  • Be the point of contact of other teams within an organization to help them improve their visibility on Search Engines through SEO

Required Qualifications:


  • A minimum of 3 years of experience, ideally background in product management, consulting, or SEO with willingness to move to product management.
  • Proven analytical and quantitative skills with a passion and aptitude for analysis and related tools
  • Confident working closely with technical (software development / BI / Data Science) and non
- technical teams

  • Excellent verbal and written English communication skills
  • Interest in the technical and quantitative aspects of digital marketing
  • SQL knowledge (Desirable)
  • Machine Learning, Modelling or Keyword clustering experience

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