Conference Producer - Croydon, United Kingdom - Emap

Emap

Verified Company

Croydon, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Business:
emap

-
Brands: DFNI, Motor Trader, Packaging News
-
Base Location: Croydon/Hybrid ( 3 days from home, 2 days in the office)
-
Employment Type: Full time, Permanent
-
Salary: £30,000 DOE + Bonus + Benefits

About the company and the brand:
A business-to-business media company with a focused portfolio of market-leading events and brands.

Across the company, we create products our customers value to help drive their success, which in turn drives our own growth.

Our product focus is around paid for subscriptions, conferences, awards, digital insight, and bespoke marketing solutions.

emap's Amber division in East Croydon consists of 13 exciting B2B brands and 18 events annually including the UK and Irish Quality Food Awards, DFNI Cruise Conference and Environmental Packaging Summit to name just a few.

The events portfolio is made up of conferences, awards, summits, and roundtables taking place in both the UK and Internationally, both in a physical and virtual capacity.

Overall Purpose of the Role:

Amber division consists of several event orientated brands including Motor Trader, DFNI-Frontier (Duty Free News International), Packaging News, Independent Retail News and Irish Medical Times.

The division also includes the industry leading Quality Food Awards.

Our physical conferences form an essential place for the industry to network, share best practice and challenge them to do better.

As a conference producer working under the direction of the Acting Head of Events, you will perform an essential role within a fast-paced, stimulating, and dynamic environment, across the motor retail, packaging and retail brands.

This is a new role for the division, and you will be responsible for identifying areas for growth and development in our existing conferences.

You will also be responsible for identifying and producing brand new industry leading, commercially viable repeat conferences and validating new topic ideas.

The scale and structure of these may vary depending on the opportunities that arise and demands of our target market.

Key responsibilities:

Conduct in depth research in the feasibility of repeat events in our target markets, working with the brand team to leverage the existing industry position for market research
Maximise existing events to ensure they meet the 'need to know' requirement to guarantee attendance and performance, identifying areas of growth and development YoY
Develop session formats appropriate to demands of the delegate audience
Project manage all aspects of event content and ensure the production of high quality, industry leading commercially viable events to deadline with the support of the event operations team
Work closely with, influence and get buyin from the relevant inhouse editorial and sales teams to ensure the production of relevant content and to leverage existing contacts and relationships in the industry.
Write comprehensive topic briefing documents which contain essential information about the key industry issues, market, and event to brief all internal stakeholders (SPEX, delegate sales, marketing, logistics and editorial).
Invite and confirm highlevel speakers that the industry wants to hear from, building an experienced diverse line up providing thought leadership for the target market
Work with the event marketer to create a robust, clearly defined marketing, data and content brief that enables you to produce a powerful marketing, content and data plan that delivers the agreed outcome.
Analyse historic events and attendees to determine appropriate pricing structures
Provide briefs to prospective speakers to generate on topic content against the session format.
Conduct briefing calls and sessions in the event lead up and onsite
Work with the Acting Head of Events to identify new business areas and expansion of the Amber events portfolio for 2024

Skills and Experience:

Exceptional research skills and prior knowledge of research models
Highly analytical with the ability to interpret data to shape ideas
Sharp copywriting skills and an understanding of event/conference marketing in a B2B setting
Evidence of strong topic generation and market development ability
Demonstrable experience, with a clear understanding of the commercial business practices that underpin conferences.
Experience of using Microsoft Office and social media at an intermediate level or above.
Strong commercial awareness and a clear comprehension of profit and loss/basic business principles
Clear understanding and delivery of core conference KPIs, ability to analyse performance and communicate to the wider team
Strong presentation skills, ability to prepare event concept slides and pitch event proposals

Core competencies:

Entrepreneurial and an innovator who has experience of new launches, new formats, new processes
Collaborative team player
Proactive and selfmotivated, confident in seeking new