Social Media - Camberley, United Kingdom - Milk and More

Milk and More

Verified Company

Camberley, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Surrey- Surrey, GB, GU15 3YL- Milk & More carry out 1,300,000 deliveries of daily essentials every week to homes around Britain, via a network of 53 fulfilment centres.

The milkman is arguably the original home delivery service and Milk & More is ensuring that this great British tradition continues to flourish.
We are recruiting......

Social Media & Public Relations Lead

Our Purpose

At Milk & More, we are passionate about encouraging people to eat well and live sustainably. We do this by championing smaller suppliers who we trust to provide the very best products for us to deliver to the doorstep.
Our mission is to deliver a positive impact on local communities, the environment and ultimately you.
Deeply rooted as a British icon, we strive to continue both the milkman legacy and its expansion. We now conveniently deliver over 200 exceptional products ordered via our website and app to doorsteps around the country before 7am.
Your Role Purpose
We have an exciting opening for a talented, multiskilled communicator to join our Marketing team at Milk & More, taking the lead for our Social Media and Public Relations. Working with members of the Marketing team, external agencies, and internal staff you will deliver and manage the Business's social media, digital platforms and public relations
Your Role Structure

This role will report to the lead of Customer Aquistion and Events

Your Key Deliverables

Ownership of the social media calendar and implementation of this calendar in line with the marketing plan and business goals to maximum ROI
Develop a comprehensive social media strategy with associated budget with the aim of increasing brand awareness, building our online community and attracting new audiences
Work alongside our digital marketing agency to develop a campaign advertising strategy and calendar in line with marketing objectives
Create captivating content across the organisations social media sites to include motion graphic content for stories, longform and short form video content, TikTok videos and Instagram reels, filming and photoshoots of various events, crafting social media graphics. May also include writing blogs, articles and further multimedia content
Take accountability for designing, delivering and developing the brand PR strategy in collaboration with our preferred PR agency, including finding opportunities to tell the story of our brand, growth & journey
Analysing the longterm needs of the company's social media strategy and offering monthly reports to the management and executive teams, outlining any necessary changes to the overall digital marketing plan
Staying uptodate with the latest social media trends and digital technologies and recommend changes to our strategy as required
Developing monthly reports on emerging social media trends, competitor analysis and consumer insights that will be submitted to the management and executive teams
Developing and overseeing competitions, brand partnerships and campaigns to draw attention to a brand
Setting measurable goals for campaigns, measuring and showing the Return on Investment (ROI)
Monitoring and responding to customer feedback, comments and social media posts
Liaising with other departments and creatives to create a holistic and effective online marketing strategy link to employment brand
Collaborate with suppliers ensuring relevant content is shared across social media channels to increase exposure and reach

Your Experience & Background

Educated to degree level or equivalent ideally in Marketing, Digital Communications, Digital Marketing, Social Media, PR or Journalism
Evidence of Continuous Professional Development
Experience of working within a social media, public relations, content marketing, journalistic role (ideally 2+ years)
Experience creating content on social channels such as Instagram, Facebook, Tiktok and Linkedin
Experience with creating content through use of Adobe or equivalent including
Experience of managing/contributing social media accounts for marketing
Experience with social media marketing platforms e.g. Social Sprout, Facebook Ad Manager, Hootsuite or similar.
Experience of running successful social media campaigns across a range of platforms
Experience of supporting integrated marketing campaigns

Your Aptitude / Mindset