Marketing and PR Executive - Stafford, United Kingdom - TMR Group Ltd
Description
Marketing and PR Executive
Stafford
up to £28,000
The Company
This membership organisation is set up to provide support, guidance and advice within the financial arena.
They offer a range of products and services and prides themselves on providing an exceptional level of bespoke customer service.
Why Would I Want to Work Here?
Full time or part time role - minimum of 3 days - with a hybrid working pattern available, usually 3 days in the office and 2 days from home.
The Essence of the role
As a PR & Marketing Executive you will be responsible for communicating key messages, promoting products and services to existing and prospective members. Raise awareness in the local community and plan, coordinate and deliver online and offlinemarketing campaign activity.
The Scope of the Marketing & PR Executive role
- Increase the volume of digital marketing against postal, developing and sending out dedicated eshots
- Responsible for developing a suite of measures to capture and measure engagement
- Provide regular reports on performance of all marketing activity
- Review of social media platforms and develop a strategy to increase engagement and visibility
- Maximise the digital footprint including managing all social media channels promoting new services, products, customer service and staff engagement activities
- Assist with the planning, organisation and brand awareness at events
- Conduct a sponsorship review to identifying and maximise brandawareness through advertising and sponsorships
Prerequisites
- Recent experience in a marketing role
- A good understanding of membership marketing
- Experience of social media platforms
- Excellent copywriting skills
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