Senior Web Analytics Manager - London, United Kingdom - Harnham - Data & Analytics Recruitment
Description
137217/CH
Senior Web Analytics Manager - International Luxury Fashion Brand
Up to £80,000
Central London
A leading luxury fashion retail brand are hiring within their Analytics arm of the business and expanding and investing into their Digital Marketing capabilities.
This growth and development is being bolstered by a thriving Digital Marketing and Web Analyticsfunction that is going to be headed up by the Senior Web Analytics Manager.
Company
Ecommerce and Omnichannel marketing have been a big focus for this brand post-covid, and they are now in a position where they have a thriving Digital real estate as they transition the focus of their brand from brick and mortar to online eCommerce.
Typicallyfocusing at the more luxury end of day-to-day fashion, the double digit growth that has enabled this expansion is set to grow, with record targets expected to be met by 2025.
A new Director of Analytics has been brought in, with a great vision for the company,alongside a thriving team of Analysts, that are now looking for a best-in-class Manager to own the space and help develop the company.
Role
Reporting into the Director of Analytics in the EMEA region, you would focus on supporting both the eCommerce EMEA Team, and the wider Digital Marketing team.
This support would come primarily in the form of Adobe Analytics report creation - being able totranslate your findings into insights, perform deep dive analysis, work with the US branch of the business and be able to manage stakeholders effectively.
You would also be line managing a team of 4 Analysts, all of which have expertise across Web and DigitalMarketing Analytics yet need someone with experience to help guide and develop this team as per the Analytical Vision of the brand.
Skills Needed
- Subject Matter Expert proving Insight on Website Performance
- Google Analytics and/or Adobe Analytics sustained commercial experience
- Line Management Experience
- Great Communication Skills
Salary and Benefits
- Hybrid Working
- Competitive Benefits Package
How to Apply
KEY TERMS
IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management,Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser
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