Marketing Executive - Brighton, United Kingdom - Steria Recruitment
Description
Job Title:
Marketing Executive - Campaigns Adviser
Location:
Hybrid/Brighton
Duration:
Permanent
Salary:
Up to 35,500
+Benefits
Role:
In this position you'll be joining an established team of 11 communication campaign experts operating as part of the wider Strategy & Communications business function.
Your team is responsible for the planning, implementation and evaluation of behaviour change campaigns across a variety of channels, with the goal of improving how pension schemes are run.
As a Campaigns Adviser your aim will be to support the function in getting across the right message, to the right people, at the right time.
You'll be responsible for planning, implementing, and evaluating behaviour change campaigns which improve how pension schemes are run, across integrated communication channels.
Responsibilities:
- Plan effective multichannel marketing campaigns, both low and no cost.
- Brief creative and media agencies and internal colleagues using your stakeholder management skills, to develop campaigns which can positively change behaviour.
- Project manage the delivery of agreed communications and working plans to agreed timelines and sign off processes.
- Ensure that appropriate approvals are obtained for each stage of campaign
- Work across the organisation to develop a pipeline of future work
- Evaluate campaigns using the GCS evaluation framework to produce useful takeaways for future campaigns.
Requirements:
- A Marketing qualification or degree would be advantageous but is not essential.
- Experience of targeting, delivering and evaluating marketing communications campaigns.
- Experience of using insight to tailor communications messages or campaigns
- Experience in a multichannel campaign role including stakeholder management
- Experience of business to business (B2B) and financial sector would be desirable but not essential.
- Design and/or copywriting experience would be desirable but not essential
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