Newsletter/community Editor - London, United Kingdom - ESI Media
Description
About us:
The Evening Standard is an iconic London brand, recognised as setting the agenda in politics and business, as well as being first with lifestyle content, major news and sports stories.
ES Magazine, Homes and Property and ecommerce platform ES Best are all market leading in their fields, and add to the compelling Evening Standard portfolio.
We are proud of our history and firmly set on a future that is focused on growing audiences and revenue with a digital first entrepreneurial approach.
Diversity statement:
At the Evening Standard our ambition is to represent our city with a team and through content that reflects our audience.
The team:
This role will sit within the Audience team and report to senior executives.
The Audience team spans social, SEO, video, syndication and the homepage, and works to maximise reach and engagement across every platform.
Job purpose:
The Evening Standard is looking for a creative content and audience specialist to take the lead in growing our community of registered users and managing the title's newsletter portfolio.
You will be responsible for increasing our loyal audience, leading our registration strategy and taking ownership of other registration and community-building opportunities.
About you:
The right person will be proactive, and confident to work independently. You will also attend editorial conferences with confidence and be able to influence colleagues into timely and valuable action.
Key responsibilities:
- Taking ownership of our newsletter portfolio and promotion
- Developing and leading our registration and communitybuilding strategy
- Analysing newsletter performance data and adjusting content/formats accordingly
- Guiding newsletter editors on best practices and offering content suggestions
- Launch a suite of new newsletters to reflect our key content pillars
- Work closely with our commercial team to secure newsletter sponsorship opportunities
- Work with our data team to grow overall registrations
- Offer new ideas on how to engage our audience onsite, including encouraging user comments
- Provide weekly analysis on registration growth to the executive team
Key skills:
- An understanding of journalism and the workings of a news organisation
- Excellent written English
- Confident presenting to the senior team and in news conferences
- Experience of successfully working in a similar role at a similar title
- A journalism qualification is preferred.
- Strong familiarity with the Evening Standard and our audience
- Excellent organisational and planning skills
- Ability to clearly communicate
- Experience of working in a dynamic fastpaced media environment
Expected behaviours:
- Continuous Improvement
- Works in a smart, flexible and focussed way, is open to change and suggests ideas for improvements to the way things are done.
- Collaboration
- Builds and maintains positive and supportive working relationships with colleagues. Helps to create an inclusive and professional work environment.
- Building Capability
- Keeps own knowledge and skill set current and evolving and looks for ways to continue learning to support the achievement of business objectives.
- Quality Service
- Delivers high quality and efficient service and takes account of the diverse customer needs and requirements when looking at ways to improve service quality.
- Responsive Delivery
- Works to agreed business goals and objectives and deals with challenges in a constructive and responsive way. Takes personal responsibility for quality of outputs.
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