Digital Communications Officer - London, United Kingdom - The Access Project

Tom O´Connor

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Tom O´Connor

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Description

Description
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Job Title: Digital Communications Officer
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Closing Date:9am, Monday 13 March 2023
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Salary: £26,000 (pro-rata £15,600 for 0.6 FTE)

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Reporting to:Communications Manager

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Contract: Permanent, part time (3 days per week)
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Job Location:Remote, with regular travel to the London office on at least a monthly basis
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Interviews: w/c 20 March 2023

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Start date:ASAP


About the organisation


The Access Project is an education charity; we believe that every young person can make the most of education, unlocking their potential and creating a fairer society.

Our mission is to work with high-potential students from disadvantaged backgrounds to help them gain access to selective universities.


The Access Project collaborates with universities on shared priorities to improve attainment and close the access gap for young people from disadvantaged backgrounds.


The programme combats educational inequality and improves social mobility by raising students' grades and supporting them to understand the pathway to a top university.


About our values
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Empowerment
  • We support students and our people to develop the skills and knowledge to accomplish their goals.

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Courage

  • We encourage our students and our people to be authentic, innovative and ambitious in order to reach their full potential and deliver our mission
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Impact:


  • We evolve our programmes through an evidenceled approach, supporting our students to achieve their best outcomes

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Inclusion

  • We respect and value individuality and engage diverse voices to achieve our mission.

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Ownership

  • We hold ourselves accountable in all our actions and efforts. We ask "What can I do to improve my results?"

About the role


Join us and use your digital skills to support the delivery of the work of The Access Project to make a real difference.


This role will play a key part in sharing success stories, shouting about our impact, recruiting volunteer tutors to support our students and attracting more brilliant organisations, businesses and supporters to partner with us.

The postholder will proactively work with colleagues across the organisation to identify and generate stories and create content.


The position is suitable for someone who has already had their first role within a communications team or similar and who is keen to develop a more specialist skill set.

This is a great role for someone who is creative, is good at juggling a diverse workload, has a keen eye for detail and who relishes the idea of having a role they can shape and grow.


Role responsibilities

Social media and website content

  • Develop and deliver the communications content calendar for The Access Project, working with the Communications Manager and other key stakeholders
  • Create engaging social media content for use across a range of social media channels including LinkedIn, Twitter, Instagram and Facebook
  • Create branded assets such as graphics, videos and animations for The Access Project's social channels using Canva, in line with our brand guidelines
  • Keep up to date with emerging trends in online community engagement and tools to reach new and existing audiences
  • Respond efficiently to enquiries by monitoring, tracking and reporting on feedback and comments across social media platforms
  • Write quality, engaging copy for blogs and other key pages on The Access Project website, aligned with our brand guidelines
  • Regularly update content on The Access Project website through the WordPress content management system (CMS) and conduct regular content audits on our site and external platforms
  • Work with the Communications Manager and other key stakeholders within The Access Project to further develop the website to improve the user experience
  • Monitor and analyse digital performance on our website and social channels to optimise future content and campaigns

Content and collateral creation

  • Maintain and develop our bank of case studies and marketing collateral, including flyers, presentations, video, photography, quotes and data
  • Produce highquality and onbrand templates and documents for The Access Project, which may include case studies, newsletters, reports, and social graphics
  • Consider accessibility in the creation of all content to make things as userfriendly as possible
  • With the Communications Manager, coordinate small scale digital content projects, liaising with key stakeholders to gather requirements and understand needs

Marketing and advertising

  • Support the marketing and promotion of The Access Project's website, newsletters and ebulletins
  • Support the regular recruitment drives for new volunteers and staff, ensuring that there are enough high quality people delivering The Access Project mission and programmes
  • Support the volunteering and impact teams to communicate with our volunteers and provide them with a satisfying volunteering experience
  • Work with the f

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