Digital Marketing Executive - Bracknell, United Kingdom - Eteach Group Services Limited

Eteach Group Services Limited

Verified Company

Bracknell, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

You will need to be very organised, with a proven track record in helping to deliver growth through the management and development of multi-channel digital marketing strategies.

Predominantly using Google Ad Manager.

Ability to quickly understand the brand, it's aims and audiences to help inform and develop the global digital strategy. Reporting to the Advertising manager and Marketing Director.

Responsibilities:

Create and monitor the performance of SEO and PPC demand generation campaigns, redevelop and improve existing digital content, identify trends and insights, and improve the user experience along their digital journey
Developing Organic Search, and development of content on websites while widening the reach and visibility.
As well as search marketing, support the development of other digital marketing channels
Strong knowledge of attributing performance and confidence using analytics tools such as GoogleAnalytics.
Audience building and campaign setup; driving profitable paid media marketing campaigns Uploading creative/daytoday management of accounts
Daily, ad account optimisations and liaison with Recruitment and Customer Success Teams at Eteach.
Monitoring performance on ad tests optimising campaigns accordingly
Brainstorming new ideas for accounts
Reporting to clients

Job Requirements:

Must have experience with using Google Ad Manager
Defining, implementing, monitoring and reporting digital KPIs
Experience with Google Ads buying, conversion tagging, and working with Google Tag Manager
Ideally comfortable with using the Adobe Creative Suite e.g. Photoshop, InDesignetc
Con?dent presenting and liaising with clients.
Have a commercial mindset with a focus on results for clients.

About us:

Eteach Group, is a specialist EdTech company, leading the way in delivering Job boards and recruitment software for schools and colleges, we are proud to work with thousands of schools and colleges across the UK and Internationally.

With our HQ in Bracknell,Berkshire we also have offices in Cardiff, Dubai, and London.

We are a fast-moving independent business that needs great people to continue our success.