Digital Marketing Executive - Cannock, United Kingdom - Gleeson Recruitment Group
Description
Job title:
Digital Marketing Executive
Location:
Cannock / Hybrid
Salary:
Competitive
Contract:
Full time, Permanent
Start date:
Immediate start
My client, a high growth consumer services business, are looking to recruit a Digital Marketing Executive to join their fast paced and growing marketing team.
The Role:
- Implement the strategy for the company's website, working to enhance the user experience, ensuring the content is optimised, compelling for customers and onbrand.
- Oversee the delivery of PPC activity delivered by agency, including campaign planning, implementation, budget management and performance reviews, ensuring that we are maximising efficiency and effectiveness
- Support alwayson optimization / test approach with internal and agency partners (across SEO, PPC, CRO, CRM) to drive incremental improvement across channels
- Execute the online content strategy in line with the comms plan and ensure the correct channels are used to meet audience needs.
- Proven experience as a digital marketing expert, with a minimum of 3 years' experience
- Good analysis / numerical skills
- Good time management, planning and organising skills
- Working knowledge of SEO, web development and design, and content structures
- Working knowledge of PPC campaign structures, tools and technique
- Experience in building strong relationships and managing stakeholders
- Marketing degree, CIM or similar qualification
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