Digital Marketing Apprentice - Manchester, United Kingdom - ESTIO TRAINING

Tom O´Connor

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Tom O´Connor

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Description
Preston

  • Posted 57 mins ago

NHL Pharmacy

Level 3 Multi-Channel Marketer:


Company - NHL Pharmacy

Full Address:
NHL Pharmacy 270 New Hall Lane Preston PR1 4ST


Weekly Hours Worked: 37.5

Salary:
ranges from £5.28 - £8.00


About the company:

NEW HALL LANE Pharmacy is an independent, family-owned, and operated pharmacy dedicated to serving the local community since 2012. We take pride in offering an unparalleled range of services within the independent sector.

Our team is committed to delivering the highest quality advice and care to meet the unique needs of each individual.

We prioritize building special relationships with our customers, understanding their requirements, and providing friendly and efficient service.

At NHL Pharmacy, we understand the evolving landscape of healthcare, and thus, alongside our physical store, we operate multiple online platforms promoting our products and services
.



Brief job description:


Estio Training have an exciting new opportunity for a Digital Marketing Apprentice with NEW HALL LANE Pharmacy, an online Pharmacy based in Preston.


Search Engine Optimisation (SEO)

  • Conduct onpage and offpage SEO activities.
  • Perform SEO audits and recommend improvements.
  • Monitor and analyse performance metrics to forecast trends.

Social Media Advertising

  • Create, manage, and optimise social media advertising campaigns.
  • Measure and analyse campaign performance metrics.
  • A/B test campaigns to improve conversion rates Develop and implement social media content strategies to increase brand awareness and engagement.
  • Curate engaging content for social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and others.
  • Monitor social media channels for customer feedback, questions, and comments, and respond in a timely and professional manner.
  • Collaborate with the marketing team to brainstorm and create compelling visual and written content for social media posts, ads, and campaigns.
  • Stay updated on industry trends and best practices in social media marketing and advertising and implement innovative strategies to drive results.
  • Utilize social media management tools to schedule posts, track performance metrics, and analyse data.
  • Coordinate with internal teams to ensure alignment between social media efforts and overall marketing objectives.
  • Conduct market research and competitive analysis to identify opportunities for growth and improvement.
  • Provide regular reports and updates on social media performance, highlighting key insights and recommendations for optimization.

Google Ads

  • Develop and implement Google Ads campaigns
  • Monitor key metrics such as CPC, CTR, and ROI
  • Collaborate with the content team to develop relevant landing pages

Your duties and responsibilities in this role will consist of:

  • Collaborate with the creative team to produce digital assets for campaigns.
  • Analyse digital marketing data to provide actionable insights.
  • Stay up to date with the latest digital marketing trends.

Qualifications:

5 GCSEs grades A*-C/9-4 or equivalent (including English Language and Maths)


Skills and Qualifications

  • Good understanding of digital marketing, particularly within PPC, SEO, and Social Ads.
  • Proficient in Google Analytics, Google Ads, and other analytics tools.
  • Strong analytical and problemsolving skills.
  • Excellent communication and interpersonal skills.

Personal qualities:


  • Strong communication skills.
  • Analytical skills.
  • Enthusiastic.
  • Creative.

Future prospects:

The role offers long term security and the opportunity to progress into a permanent position.


Training to be provided:

Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team.

Using their expert knowledge, we've purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.


Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.

Successful completion of this apprenticeship gives you an accredited Level 3 Multi-Channel Marketer and Certified Digital Marketing Professional by DMI, with training in how to:

  • Master the art of crafting compelling content tailored for diverse audiences and a variety of marketing channels, ensuring sensitivity and effectiveness in communication.
  • Analyse and integrate information from the multichannel marketing landscape to inform and optimise both shortterm tactics and longterm strategies.
  • Implement secure, innovative solutions using a broad spectrum of digital tools and platforms, ensuring seamless user experiences while achieving marketing objectives.
  • Conduct comprehensive reviews and analyses of multichannel marketing activities, measuring success and providing actionable recommend

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