Digital Marketing Coordinator - London, United Kingdom - AESOP Corporate

AESOP Corporate

Verified Company

London, United Kingdom

1 week ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Digital Marketing Coordinator | London

For over 35 years, Aesop has carefully cultivated an inspiring and inclusive environment in which our employees are supported and encouraged to thrive.

As a global retail organisation, we offer professional development and advancement opportunities to complement career goals and aspirations.

Our approach to skin care involves meticulous attention to detail, using only the most efficacious ingredients to create formulations which stir the self and senses.

The same meticulous approach is taken during our recruitment process, seeking out considered and inspired individuals with a wealth of perspectives who bring out the best in themselves and others.

We aim to strike the right balance between people, planet and profit, actively reducing our footprint on the planet that generously sustains us.

So far, this journey has led us to become a certified B Corp. We are committed to building a more sustainable and inclusive society.

Role purpose

In this role, you will support the brand, retail and our ecommerce site, generating demand, conversion and enrich customer journeys through the online and offline touchpoints.

Role responsibilities include, but are not limited to

The daytoday management of the Aesop performance marketing channels: paid search, display/programmatic, affiliate, paid social
Working alongside Creative, CRM and Digital Marketing and agency partners to develop Aesop digital marketing strategy and establish key channels
Drive campaigns from planning to execution and beyond to meet key performance metrics
Constantly optimize marketing activities to improve return on investment
Allocate budgets and analyse and recommend modifications to ad spends
Collaborate with marketing teams to guide A/B creative tests, incrementality tests, and spend scaling tests on campaigns online and offline to identify what works best
Test new channels and trends (such as voice search, Augmented Reality, Virtual Reality, Digital Out of Home, etc.)
Leverage customer insights to better segment, target and reach potential customers

This is a full-time position, based in our London office, operating with a hybrid working pattern.

What we are looking for

Open mindset and deep curiosity seeking to understand others, listen without judgement and act on diverse perspectives
Commitment to fostering an inclusive and psychologically safe work environment
A proven track record of demonstrating exceptional knowledge and understanding of the Digital landscape with a key focus on Performance Media marketing channels
Experience with analytics and database tools such as Google Analytics, Tableau etc.
Deep knowledge and significant experience using tools like Facebook Ad Manager and AdWords
Exposure to data visualization and reporting tools, such as Tableau, is a plus
Keeping abreast of emerging technologies and developments in the digital industry
An analytical mind and are able to interpret numbers and data into actionable insights
Natural communication skills confident in presenting ideas and drive growth opportunities
An excellent command of the English language, verbal and written
Brilliant organization skills who can multitask and prioritise multiple projects and deadlines with ability to work under pressure and who can be reactive and flexible in a fastpaced environment

What's on offer

We take a holistic approach to employment, promoting professional development, career growth, employee wellbeing initiatives and encouraging deep connections with the local community through the Aesop Foundation, volunteering and matched giving programs.

Employee benefits include

Flexible, hybrid working pattern
Generous product discount allowance and biannual complimentary product allocation
Paid volunteering allowance for all employees
Bonus opportunity based on personal, and business, performance
Suite of options to aid development, including complimentary access to LinkedIn Learning, inhouse Product and Core skills training and study support opportunities
Access to employee assistance programmes, complimentary subscription to Headspace mindfulness app and summer hours options.

Aesop is committed to attracting, developing and retaining the very best people by offering a creative and inclusive workplace where talent is truly recognised and rewarded.

We are committed to promoting inclusion for all with the belief that diversity, inclusion and belonging plays an important role in the success of our organisation.

We actively encourage everyone to consider becoming a part of our journey.

LI-Hybrid