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Project-co-ordinatior - Social Media App Launch - Welwyn Garden City, United Kingdom - Modus Enterprise

Modus Enterprise

Verified Company

Welwyn Garden City, United Kingdom

1 month ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

To launch a community social media app effectively as a project coordinator, you should consider a multi-faceted approach that involves careful planning, strategic marketing, and community engagement

Here's a step-by-step guide:

Pre-Launch Planning:
Define the app's target audience and value proposition.
Create a detailed project timeline, including milestones for development, testing, and launch phases.
Identify key features that set your app apart from competitors.

Development and Testing:
Work closely with developers to ensure the app meets user needs and is user-friendly.
Conduct beta testing with a small group from your target audience to gather feedback and make necessary adjustments.

Branding and Marketing:
Develop a strong brand identity (logo, color scheme, app design) that resonates with your target audience.
Create a marketing plan that includes social media campaigns, influencer partnerships, and press releases.
Build anticipation through teasers and sneak peeks of the app features.

Community Building:
Establish a presence on existing social media platforms to start building a community.
Engage with potential users by sharing relevant content, participating in discussions, and responding to queries.
Organize virtual events or webinars to showcase the app and its features.

Launch Strategy:
Choose an optimal launch date, considering factors like market trends and potential competition.
Coordinate a simultaneous launch across multiple platforms (iOS, Android, Web) if possible.
Ensure customer support is ready to handle queries and feedback post-launch.

Post-Launch Activities:
Monitor app performance and user feedback closely to identify any issues or areas for improvement.
Keep the community engaged with regular updates, new features, and responsive support.
Analyze user data to understand usage patterns and refine marketing strategies.

Sustained Growth and Improvement:
Plan for regular updates and new features based on user feedback and market trends.
Continue to grow the community through ongoing marketing efforts and partnerships.
Stay adaptable and open to change based on user needs and technological advancements.

Job Type:
Part-time

Salary:
£24,254.00-£25,524.00 per year

Benefits: