Head of Digital Marketing - London, United Kingdom - OLIVER

OLIVER

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Role:
Head of Digital Marketing

Location:
London, England, United Kingdom

ROLE MISSION

Working in partnership with our client, the Head of Digital Marketing leads the agency team within our client's business which is an internationally known B2B organisation.

We have been appointed to create a Digital Centre of Excellence within the clients' pharmaceutical practice. The Digital Centre of Excellence will drive and embed digital best practice. Own the development and strategy of digital channels. Understand and grow audience & engagement through all digital touchpoints.

THIS ROLE IS RIGHT FOR YOU IF...

The gravitas and experience to be the digital expert in the room
Specifically, an understanding of digital lead generation and lead management techniques.
An innovative strategic thinker with a solid grounding in B2B marketing.
Ability to identify and drive new digital propositions
Proven track record in delivering commercial success (digital, marketing & commercial KPIs)
A broad understanding of all digital channels and how they work in a B2B context (esp. content and social).
An analytical thinker who can get the best out of inhouse data analysts and strategists
Someone with ambition to raise the profile of a successful B2B brand, and a lover of great creative work.
Build strong valueadd client relationships at various levels.
Experienced team leader and developer of people.
Working in a team of approx 3 5 direct reports.

ABOUT THE TEAM YOU WILL BE JOINING

Reporting to Oliver's Business Director, the Head of Digital Marketing oversees the team of 6 digital marketing experts within the dedicated Digital Centre of Excellence function.

You will take responsibility of the main digital marketing channels and you will be expected to work closely with other external agencies and partners.

WHAT YOU WILL BE DOING IN YOUR ROLE

As well as leading the Digital Centre of Excellence you'll be working in partnership with the clients' Head of Brand Marketing, Head of Events Marketing and Digital Product and Digital Deployment leads.

WHAT SKILLS WILL HELP YOU BE SUCCESSFUL

Experienced leader and a strong understanding of how to motivate and develop high performing teams.
Experience of building and sustaining meaningful client partnerships whilst maintaining a strong commercial focus.
Results driven creation of and delivery against business plans driven by growth targets
Excellent communication skills to be able to robustly solutions and strategies to clients, and continually cascade knowledge / news throughout immediate team and the wider business
Confident working autonomously with partner or 3rd party agencies
Excellent presentation skills both written and spoken
Understanding of how to integrate with a clientside team whilst maintaining a top tier agency service.
Experience in the Pharmaceutical sector would be a benefit, B2B experience is a must
Experience of Martech solutions would be useful
10+ years of relevant digital marketing experience in leading an evolving brand from being a nascent to a mature digital player.

ABOUT OUR COMPANY
Lots of agencies say they're different. OLIVER is.

OLIVER believes that agencies work better inside a brand's organisation; delivering more effective work at the speed required to drive modern businesses forward.

Using our unique Inside Intelligence methodology, we build specialist, dedicated in-house agencies that collaborate with clients to form better marketing solutions.

Established in 2004, our model is now driven by over 4000 people, working across more than 200 in-house agencies globally.

Clients include The Guardian, Unilever, Barclaycard, PepsiCo, AXA, The AA, Adidas, BMW, Post Office, and 3M.

OLIVER is part of the Inside Ideas Group (IIG), which also includes a global content agency to Adjust your Set, design, experience, and engineering company DARE and property marketing specialists Aylesworth Fleming.

OUR VALUES

We are a company built on our values, we have given you a brief overview below but would love to tell you more.

Be
Ambitious to succeed

Be
Imaginative to push the boundaries of what's possible

Be
Inspirational to do groundbreaking work

Be
always learning and listening to understand

Be
Results-focused to exceed expectations

LI-RD- Inside Ideas Group and its' affiliates are equal opportunity employers committed to creating an inclusive working environment where all our employees are encouraged to reach their full potential, and individual differences are valued and respected.

All [suitable] applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodiversity, disability status, or any other characteristic protected by local laws.