Content Optimisation Executive - Peterborough, United Kingdom - Bauer Media Group

Bauer Media Group

Verified Company

Peterborough, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Date:5 Jul 2023
Location:
Peterborough, GB, PE2 6EA
Req ID:740- This is a great opportunity to start your career within Bauer Media, to gain experience working within our Digital and Editorial teams
The Focus of the Role:

As Content Optimisation executive you will optimising Bauer's content output to maximise its propensity to perform editorially, commercially and in search. The Content Optimisation Executive is the final checkpoint prior to commercial content going live on our sites.
Working closely with the SEO team and Content Commerce editorial, and brand editorial teams you will ensure editorial, commercial and production best practice. This role is key to the smooth running of editorial and SEO process, you will constantly be helping the improvement of content output with quality feedback and active support.
The Content Optimisation Executive is a key role within the Content Commerce/Affiliate team and hugely important in supporting the generation and development of content.
Reporting into the Content Optimisation Manager and working closely with the Editorial and SEO teams, you will be optimising content on many of Bauer's brands, including; CAR, Heatworld, Closer, MCN, Today's Golfer, and What's the Best, plus many others.

Key Responsibilities:

Ensuring that content interlinking linking is correct for our most important articles including:
Checking and amending content layout to follow best practice
Plotting/mapping content within reporting systems and dashboards
Highlighting opportunities to link to wider editorial articles that can support our content goals
Implementing SEO best practice
Ensuring that the commercial linking is optimal
Auditing editorial output performance against content production goals

What You'll Bring:

Proactive collaborative character capable of delivering clear feedback
Knowledge and working experience of a publishing CMS
A passion for digital media and affiliate marketing
Strong written and verbal communication skills including content creation and optimisation
An understanding of SEO
A strong working knowledge of Microsoft Word, and Excel
People skills and the bravery to communicate at all levels
Desirable experience in using image editing software
Desirable a working knowledge of major analytics programs e.g. Google Analytics

Package Description

Rewards packages at Bauer Media offer a range of salary sacrifice Benefits, such as our pension scheme and flexible holidays, as well as exclusive Perks like great deals and discounts for everyday life. 25 days holiday + bank holidays + 2 volunteer days

Internal Bauer Academy

Wide range of learning opportunities to support with your Career Development
Opportunity to buy additional holiday
Enhanced Maternity and Paternity pay
Company pension
Cycle to work scheme, tech loan scheme and groups discounts for healthcare insurance
Discounted subscriptions on Bauer publications (50%)

Thrive initiatives

Wellbeing at Bauer
Discounted high street vouchers

About Bauer Media Group

Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and moneyhelper services for consumers, as well as sales and marketing services for SMB. Familyowned in the 5th generation, Bauer focuses on the long term, with a consumerfirst mindset that guides us across our increasingly diverse portfolio. Our workforce of 15,000 shares a passion to deliver content and services that are popular with, and helpful to, our customers and partners.
As the UK's biggest selling magazine publisher, we create iconic and influential magazine media brands, digital properties and associated consumer and B2B live events for diverse, passionate audiences. We reach 25 million consumers through our portfolio, which includes heat, Grazia, Closer, Empire, Motor Cycle News, Parkers, Mother& Baby, TV Choice, Take a Break, Bella, Yours, Garden News and Country Walking. Our scale, coupled with the breadth of our portfolio, gives us an advantage over pure play magazine competitors. It also gives us a huge responsibility our brands become the lens through which our audiences see the world, and for this reason, we take our responsibilities as a media outlet very seriously, recognising that we are responsible for shaping perceptions in the wider world.
Belonging at Bauer Mission statement
People are at the heart of everything we do. Inclusivity is part of who we are. We celebrate diversity in all its forms, and encourage authenticity, knowing that our differences are celebrated.
What we will offer you
Quite simply, our promise to you is that Bauer Media is a great place to do great work with great people. Our people take an enormous amount of pride in the brands they support. They like their team members, and they feel supported