Analytics Insights Specialist - Brighton, United Kingdom - Bupa

Bupa
Bupa
Verified Company
Brighton, United Kingdom

3 weeks ago

Tom O´Connor

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Tom O´Connor

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Description
Analytics Insights Specialist

Brighton (BN1 4FY) or London (EC2R 7HJ)

Hybrid working options (up to 3 days a week WFH)

Permanent

£35,000 - £45,000 depending on experience + fantastic benefits

Full time (35 hours per week)

Here you'll be welcomed. We champion diversity and we understand the importance of our people representing the communities and customers we serve.

You'll find an inclusive environment where you can be yourself and where everyone is driven by the same purpose - helping people live longer, healthier, happier lives and making a better world.

Bupa Global is the international health insurance division of Bupa.

We provide customers who want premium international coverage with products and services to access the healthcare they need anytime, around the world, whether at home or when studying, living, travelling or working abroad.


Bupa Global has offices around the world including London and Brighton (UK), Dublin (Europe), Miami (USA), Dubai (UAE, in partnership with OIC), Egypt and Hong Kong (China) as well as regional offices in mainland China, Singapore, the Dominican Republic, Bolivia, Panama, Guatemala and Ecuador.

Role Overview


As Analytics Insights Specialist you will be responsible for analysing online user behaviour and customer journeys, producing regular and ad hoc reporting, identifying suitable measurement strategies and conducting analysis on the performance and ROI of Digital Marketing channels.


What you'll do:

  • Analyse digital data to produce actionable insights and recommendations
  • Partner with stakeholders to understand the full online customer journey and find areas for opportunity and improvement
  • Produce reporting and create engaging dashboards to empower people to make decisions based on data
  • Translate business objectives into tracking and reporting requirements, advising on benchmarks and KPIs
  • Support on developing and executing an A/B testing roadmap to continually optimise the online experience

What you'll bring:

  • Digital Analytics and A/B testing experience, preferably using the Adobe suite
  • Very strong data analysis skills, ability to identify and explain patterns, trends and anomalies in the data
  • Great communication and presentation skills, able to translate complex analysis into engaging insight
  • Good understanding of Digital Marketing channels and ROI/performance reporting
  • Technical skills in tagging e.g. Tealium
  • Ability to multitask, selfprioritise, and communicate progress and expected milestones
Why Bupa?

We are a health insurer and provider. With no shareholders, our customers are our focus. We reinvest profits into providing more and better healthcare for the benefit of current and future customers.

Our benefits are driven by what matters to our people. It's important to us that these benefits support a work-life balance that keeps people healthy, both mentally and physically.


You will be eligible for:

  • 25 days holiday, increasing through length of service, with option to buy or sell
  • Bupa health insurance as a benefit in kind
  • An enhanced pension plan and life insurance
  • Annual performancebased bonus
  • Onsite gyms or local discounts where no onsite gym available
  • Various other benefits and online discounts
Diversity and Inclusion

Bupa is committed to making sure that every applicant is assessed solely on personal merit and qualifications.

We actively celebrate the diversity of our colleagues and provide an inclusive environment so you can bring your true self to Bupa.

We'll make sure you are treated fairly. That's why we're happy to offer reasonable adjustments as part of our recruitment process to anyone that needs them.

Whether you've found your feet or are discovering a new path.

Welcome to a place that celebrates you.

This isn't where you've been.

This is where you're going.

This is what we have belief in.


Time Type:
Full time

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