Marketing Lead - St. Pancras and Somers Town, United Kingdom - AstraZeneca
Description
Marketing Lead - Oncology - Breast
London
Competitive Salary & Benefits
Advert Closing Date: 31st May 2024
Join us at AstraZeneca as we continue to develop leadership in the area of Breast Oncology.
The Marketing Lead will be responsible for leading a team of brand managers - and the cross-functional team - to develop comprehensive brand strategies and integrated tactical plans across the AZ Breast Cancer portfolio.
As the Marketing Lead, you will be at the forefront of developing brand strategies for several products/indications, driving product adoption and delivering positive outcomes.
Accountabilities:
As the Marketing Lead, you will ensure compliance with all AZ Governance Framework and ABPI Code of Practice.
You will contribute towards the delivery of the annual P&L, Contribution and Sales targets, manage budgets, and lead the development and implementation of strategic and tactical plans.
You will also be responsible for leading Brand Managers, building strong external relationships within Oncology, overseeing budget planning, and working collaboratively with the collaboration partner to develop and implement brand strategy.
Essential Skills/Experience:
- Degree qualified, ideally with additional postgraduate qualification such as an MBA
- Strong marketing leadership with a successful track record of growing market share
- Pharmaceutical experience in Oncology at senior marketing level
- Experience of working within crossfunctional business units
- In depth understanding of Account Planning and Customer Engagement programme and processes
- Good knowledge of local and international Oncology through leaders
- In depth understanding of local healthcare system pricing and reimbursement
- Excellent communication and stakeholder management skills
- It is mandatory for the performance of this role to hold or successfully acquire Nominated Signatory status.
Desirable Skills/Experience:
- MBA
- Sales management experience
- Breast Cancer experience
- Copromotion experience
When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines.
Why AstraZeneca?
At AstraZeneca's Oncology Business Unit, we are driven by our ambition to be world leaders in Oncology. We have a game-changing pipeline with countless new indications and targets.
Since our renewed focus on building our Oncology function, we have had great success with 7 new Oncology medicines since 2013.
We are ranked at the top of the invention scale with "best pipeline" by 'IDEA Pharma'. We have an ambitious goal to deliver 6 new molecular entities by 2025. By leveraging our commercialised portfolio we are confident we can change the practice of medicine and redefine cancer treatment.At AstraZeneca UK, we are committed to delivering against three missions:
- Accelerating the position of the UK as a global centre of excellence in life sciences
- Redefining healthcare through fast and equitable access to the most effective medicines, high quality care
- Delivering sustainable leadership that prioritises healthy people, society and planet
Our head office in Pancras Square offers us the strongest possible platform to transform the lives of patients, as the country's leading biopharmaceutical company.
It brings AstraZeneca UK closer to our customers, partners and collaborators in the UK's healthcare environment, as well as develop greater collaboration with the wider AstraZeneca footprint.
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