Research Manager - Birmingham, United Kingdom - Harnham - Data & Analytics Recruitment
Description
Research ManagerBirmingham (hybrid)
£45,000
The Company
This company is a household name in the travel and leisure industry, offering a range of services from Holidays and Business trips to private hire.
In recent years they have merged with another travel business and have seen exceptional growth since and planto continue to take their 7000 employees to 50000.
The Role
The role sits within their CRM and insights team. This team is responsible for everything CRM and Insights based, from segmentation, analysing customer behavior, and customer retention.
This is a new role in the team, looking into the "WHY" of the data, why this is important to the company, and why it matters.
Day to Day
In this role you will be bringing insights to life, this role specifically focuses on recruiting and building customer panels and the segmentation that leads to this.
Skills needed
Experience in Customer Panels, skilled in managing large panels and providing top-level data from them for analysts.
Experience in research tools. Such as Brandwatch.
If you would like to find out more, please contact,
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