Marketing & Sales Tech Lead - London, United Kingdom - Global Radio Services

Tom O´Connor

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Tom O´Connor

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Description
Marketing & Sales Tech Lead


Reporting of the R
ole
This role reports to the Head of Technology, Self Service


Overview of job
This role is in the Self Service pillar within Commercial Technology, part of the Technology Department.

We are expanding our routes to market with the launch of self service - our first direct to business product offering that showcases all of our inventory.


The Tech Lead role is a fantastic opportunity for someone to lead a team, guiding them to evolve the landscape of our CRM and Marketing products in line with the company strategy and product roadmaps.


The products that support our customer relationship management, marketing and support activities is going to be central to the success of the proposition.

This role leads the implementation, iteration, support and vendor management of these capabilities and the team that works on them.


Central is the ongoing development of our Salesforce implementation and integrated solutions which support the client & pipeline management for all of our commercial activities across Outdoor and Audio, agnostic of channel.

Over the coming 18 months we will need to be augmented with solutions for customer support, content and web & paid media tracking.


3 best things about the job

  • Having accountability for supporting and iterating a significant Salesforce implementation for a leading media organisation.
  • Being able to formulate the target set of solutions to successfully grow self service and being able to implement and evolve those as the proposition develops.
  • Having a leadership role in a team responsible for a new proposition aimed at transforming two advertising markets.

Measures of success -

In the first few months, you would have:

  • Built a strong rapport with the team, improving their ways of working and identifying any skills gaps.
  • Understood the existing Salesforce organisation, associated integrations & tools.
  • Taken accountability for the technical delivery of that product roadmap.
  • Mapped out the additional demands the self service proposition brings to Marketing, Sales & Support technologies.
  • Formulated a target set of solutions and proposed phasing of implementation and adoption.
  • Begun the evaluation and selection of the additional capabilities needed.

Responsibilities of the role

  • Iteration and support of the Salesforce implementation for our commercial sales & charities team.
  • Management of and ongoing evaluation of Salesforce integrations and ancillary services aiming to continuously drive incremental value for money.
  • Responsible for the design, implementation and ongoing support of an integrated set of Marketing and Sales capabilities to support the acquisition and retention of Self Service customers.
  • Vendor and license management of SaaS providers.
  • Driving performance of a team of system administrators.

What you will need

  • Strong working knowledge and hands on experience of Salesforce ideally with both sales and service cloud offerings.
  • Experienced in driving technical delivery aligned to a Product roadmap which focusses on outcomes.
  • Experience of implementation and configuration of new SaaS offerings for consumer or business facing digital experiences (e.g. CRM, chat, web analytics).
  • Experience in working in a business to business or business to consumer environment involving online commerce.
  • Strong technical acumen; hands on experience working with digital products
  • Vendor and license management experience.
  • Comfortable working at pace and manage competing and changing priorities.
  • Ability to innovate and think independently.
  • A curious nature; a desire to ask questions and learn.
  • Ability to act based on gut feeling & experience when needed; wailing to take calculated risks.
  • High level of emotional intelligence; ability to understand different priorities and perspectives.
  • Ability to communicate complex ideas succinctly.
  • Willingness to collaborate and coach; ability to educate and influence.
  • Effectively line manage and develop people in your team from different job disciplines and levels of experience.

Everyone is welcome at Global
Just like our media and entertainment platforms are for everyone, so are our workplaces.

We know that we can't possibly serve our diverse audiences without first nurturing and celebrating it in our people and that's why we work hard to create an inclusive culture for everyone.

We believe that diversity will set us apart, so no matter what you look like, where you come from or what your favourite radio station is, we want to hear from you.


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