Live - Leamington Spa, United Kingdom - Sumo Digital Ltd

Sumo Digital Ltd

Verified Company

Leamington Spa, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Greetings from The Bunker Secret Mode is the publishing wing of the award-winning Sumo Group Ltd.

Our goal is to publish internally developed projects from any of our 14 game development studios across the UK, US, Europe and India, as well as third party independent game developers.

Now is an exciting time to join a rapidly growing team early on in Secret Mode's journey.

If you have a strong passion for video games and want to help us build the best games publisher in the business, please reach out to us.

We'd love to have a chat

The Live Ops Product Marketing Manager will lead the live ops marketing function, formulating best in class marketing operations and campaigns including Beta testing through launch and events working in lockstep with the development team.

As part of the larger marketing organization, this position reports to the VP of Publishing Strategy and works very closely with other marketing channel owners and the game team on crossfunctional initiatives, as the point person for strategy and execution for live ops marketing.

In your new role you will:

Be responsible for delivery of our GAAS & FTP titles coming to market and managing post-launch.
Research, create and own the product marketing plan for both internally and externally developed games within the GAAS/FTP model. Be confident in defining and communicating product positioning, target market & player analysis, competitor analysis and the gotomarket strategy.
Have ownership of user acquisition and work with the developers of each title to ensure the best UA strategies are in place and matching with their KPIs and requirements. Experience of UA for console and PC titles is desired.
A passion and demonstrated knowledge of the games industry including FTP and Live service games, product trends and market trends, competitor analysis, product functionality, opportunities and potential risks. A clear knowledge of the games industry calendar, events and seasonal release/promotional opportunities.
Manage the execution of marketing plans across all channels working in alignment and with clear communication to the Production, QA, Operations, Launch and Marketing teams at Secret Mode.
Manage the marketing budget spend per title and overall, for the FTP pillar with sign off from the VP's and board, ensuring delivery of activity on time and on budget with a consistent drive of traffic into the core funnel pushing players to the game.
Work with game developers to present the title's marketing strategy and if needed make a case for improving the games to align with the marketing vision, consulting the Producers and QA team for the title when necessary.
Manage internal and external relationships with game developers, colleagues and industry contacts.
Track and analyse KPIs and marketing metrics and report to the leadership team; using findings to optimise and improve ongoing and future marketing campaigns.
Potential for business travel representing Secret Mode at trade and consumer events.

To be successful in this role you will have:

3+ Years of related experience in Marketing, Mobile, PC or Console Games within FTP or GaaS titles
Proven track record of launching FTP or Racing games.
Experience creating live operations marketing plans, considering event roadmaps, lifecycle marketing and social media impact.
Confident in using Outlook, SharePoint, Microsoft programs (Publisher, PowerPoint, One Note)
A high level of motivation and proactivity, with the ability to identify opportunities for innovation and improvement and have the flexibility to adapt to changing priorities.
Enjoy working in a fastpaced and highly collaborative team environment
Collaborator who brings other stakeholders on board with ideas
Excellent communication and interpersonal skills
Ability to juggle multiple projects, work at pace and deliver content to deadline

What we offer:

Defined Annual Bonus Scheme

- . ULEV car scheme

. Monthly allowance to spend on enhancing benefits
- . Salary Sacrifice Pension
- . Flexible Working

. 21 days free-use holiday
- + your birthday off
- + 5 learning days including 1 volunteer day
- + a duvet day
- + Christmas shutdown from Christmas Eve to New Year
- + Bank Holidays
- + extra allowance accrued for longer service
- . Free dental insurance
- . Life Assurance 4x Salary
- . Income Protection of 75% for 5 years

. Enhanced Mat/Paternity & Adoption pay
- Employee Assistance Programme:

. Help at Hand
Remote GP, Mental Health & Physio appointments

- . Free financial & home buying support consultations
- . Cycle to Work Scheme
- . Payroll Giving Scheme
- . Access to 4,000 Udemy Courses
- . Career Development Pathway

. Game/Creative Jams
- . Big Family Events
- . Studio social activities, e.g. running, board games, film, yoga, life drawing
- . Prism