Amelia Potter

I’m a social media and marketing professional with over eight years of experience delivering engaging content, managing brand storytelling, and growing online communities. I’ve worked with global brands and award-winning campaigns, producing creative assets, short-form video, and strategy-led social content across multiple platforms. Alongside my roles, I’ve continued to work as a freelance content creator and photographer for leading food, wellness, and lifestyle brands. After a recent career break during maternity leave, I’m looking forward to returning to a role where I can bring creativity, clarity, and strong instinct for what engages audiences.

I have over eight years’ experience in social media, content creation, and digital marketing. I’ve managed social strategy, content calendars, short-form video, and brand storytelling for both in-house teams and global brands. This includes leading social and marketing for ProTalent, creating award-winning campaign content for The World’s 50 Best Restaurants, and producing freelance lifestyle and wellness content for brands such as Tesco, Jamie Oliver and Twinings. I’m confident on camera, skilled in editing and community engagement, and bring a creative, organised and thoughtful approach to every project.

I hold a Level 3 Award in Marketing Principles and a Foundation Certificate in Professional & Digital Marketing (Distinction), both issued by the Chartered Institute of Marketing in 2023. I also hold a full set of GCSEs including A grades in English Language, English Literature and two others, and have completed a short course in Microsoft Excel.