beBee background
Marketing / Advertising / Public Relations
Kelvin Cooke

Kelvin Cooke

Senior Marketing Professional | Financial Services
London, Greater London


About Kelvin Cooke:

With 10+ years of marketing experience in the financial services sector, I'm currently the Marketing Lead (Head of Marketing) at Monument Bank, reporting to the Chief Commercial Officer.

I'm a dynamic financial services marketing professional with extensive experience in HNW and corporate (start-up to mid-market) segments.

I combine consumer insights, data, and creativity to design high-ROI and innovative marketing strategies, delighting customers. I thrive on using data to resolve ambiguity and excel in fostering collaboration for effective marketing delivery. I have extensive budget management experience, handling both small and large budgets.

I'm skilled in marketing channels aligned with commercial, professional, and affluent segment preferences. Proficient in martech tools, including Salesforce Marketing Cloud, DotDigital, Google Analytics, LinkedIn (inc. Ads), Google Ads, and Meta Business Centre.


I’m a results-driven marketing professional with over 20 years of experience across B2B and B2C financial services in Australia and the UK. I have extensive marketing experience working with HNW private clients and business banking (start-up to mid-market) segments at leading brands including ANZ Bank, NatWest Group, Vitality Insurance, and Investec.

My key strengths include:

  • Marketing Leadership: Forming highly successful working relationships with stakeholders of varying seniority from business functions that are crucial to the success of marketing, specifically Product Management, Compliance/Legal, Operations, and Business Development (B2B Sales and B2C Sales).
  • Direct & Indirect Marketing: Demonstrated success using marketing planning and execution of initiatives to support Business Development teams and end-to-end acquisition.
  • Marketing Management: Analytically driven with a strong focus on leveraging data and segmentation to develop and execute marketing initiatives.

I’m proficient in martech tools, including Salesforce Marketing Cloud, DotDigital, Google Analytics, LinkedIn (inc. Ads), Google Ads, and Meta Business Centre.


Master of Commerce, Marketing

  • Degree with Distinction.

Bachelor of Commerce, Marketing & Advertising

  • First Class Honours.
  • Degree with Distinction.
  • Chancellor’s Honours, Top 1%.

Professionals in the same Marketing / Advertising / Public Relations sector as Kelvin Cooke

Professionals from different sectors near London, Greater London

Other users who are called Kelvin

Jobs near London, Greater London

  • Artefact

    Senior Manager, Digital Asset Management

    Found in: Jooble UK S2 - 1 day ago

    Artefact London, United Kingdom

    Consulting Manager Artefact is a new generation of a data service provider, specialising in data consulting and data-driven digital marketing, dedicated to transforming data into business impact acro ...

  • Farrer & co

    Remote IT Business Analyst

    Found in: Jooble UK S2 - 1 day ago

    Farrer & co London, United Kingdom Full time

    Farrer & Co is synonymous with the highest quality legal advice and service. We advise individuals, families, businesses, financial services, educational and not-for-profit organisations on every asp ...


    Regional Sales Manager

    Found in: Jobrapido UK C2 - 5 days ago

    GLASDON LTD united kingdom, United Kingdom £40,000 - £80,000 per year

    Job Title: Area Sales Manager · Location: London · Salary: Competitive · Job Type: Permanent, Full Time · About us: · Glasdon UK Limited is part of the Glasdon Group with companies in Europe and the U ...