Labiba Waess

I’m a marketing professional with strong experience in content creation, digital campaigns, and multi-channel strategy across education, corporate, and hospitality sectors. My background includes hands-on work with tools like Eloqua for email marketing and paid social ads, alongside managing content calendars and website updates.

Having recently relocated to the Milton Keynes area, I’m now looking to grow within a forward-thinking organisation where I can bring creativity, a strong eye for detail, and a collaborative mindset. I thrive in dynamic environments where marketing drives real results and community engagement.

I’m an experienced marketing professional with a strong foundation in digital content creation, campaign coordination, and multi-channel strategy. I’ve worked across the education, hospitality, and corporate sectors, delivering targeted marketing initiatives that increase brand awareness and audience engagement.

At Glory Global Solutions, I supported international B2B marketing campaigns using Eloqua, developed email marketing flows, managed content for partner newsletters, and contributed to campaign strategy across EMEA regions. Prior to that, I worked at St Gabriel’s School, where I led digital marketing for a private independent school, managing PPC ads, website development, and brand repositioning, all tailored to the education sector. I also supported Golden Oak Hospitality, applying hands-on social media management, content planning, and brand engagement strategies tailored to the food and beverage space.

My cross-sector experience has equipped me with adaptable communication skills, a strong grasp of audience-specific marketing, and a proven ability to manage both creative and data-driven campaigns from planning to delivery.

• MA Marketing, Royal Holloway, University of London (2021–2022)
  Graduated with a First Class. Key modules included Digital Media Marketing, Service Marketing, and Consumers & Brand. Completed a dissertation on authentic brand activism, earning top marks.
• BSc (Hons) Management with International Business, Royal Holloway, University of London (2018–2021)
  Achieved First Class Honours. Studied Digital Marketing, Multinational Enterprises, and produced a first-class dissertation on management practices during the pandemic.