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Nina Lan

Nina Lan

Digital Marketing and Product Marketing Expert

Marketing / Advertising / Public Relations

London, Greater London

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With a dynamic cross-industry background and a knack for startup magic, I am a dedicated Marketing, Social Media, and Consumer Services Specialist with a proven track record in enhancing brand presence and driving sales through strategic digital initiatives. With a strong focus on the Chinese market, I have developed and managed a comprehensive online presence for my company, leveraging platforms like WeChat, Telegram, WhatsApp, Instagram, Facebook, and RED (Xiaohongshu).

My expertise includes:
Developing and maintaining user-centric websites.
Crafting engaging content and managing communities on social media.
Providing exceptional consumer services across various communication channels.
Collaborating with Key Opinion Leaders (KOLs) to amplify brand reach.
Planning and executing impactful marketing events and cooperative campaigns.
Through a combination of technical skills and creative strategies, I aim to contribute to the growth and success of the organizations I work with.

Marketing
Social Media
Consumer Services
Approximate rate: £ 35 per hour

Experience

6+ years rocking vendor management, digital marketing, and strategic planning. Known for supercharging service

delivery, leading cross-functional dream teams, and building killer vendor relationships to modernize business processes and boost customer happiness. Freshly Graduated from my MA in Media and Communication (2024) at City, University of London, where I explored the dynamic world of livestream commerce in Western markets. Along the way, I’ve polished my product marketing skills by collaborating with creators across TikTok, Instagram, RED, Weibo, and YouTube, crafting engaging content that resonates with diverse audiences. From conceptualizing campaigns to delivering scroll-stopping posts, I’ve driven brand growth and created buzz-worthy moments. Now, I’m on the hunt for an exciting operations management role where I can flex my skills in vendor collaboration, amp up employee experiences, streamline product marketing efforts, and perfect process standardization to make businesses shine across the EMEA region.

Education

Graduated from my MA in Media and Communication (2024) at City, University of London.

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