About Philippos Pilakouris:
Highly motivated and newly graduated professional, seeking to leverage recent experience in digital marketing to pursue a career in this dynamic field. Possessing a strong foundation in analytical thinking acquired through university studies and diverse coursework, I am well-equipped to apply these skills in the realm of digital marketing.
Experience
Digital Marketing & Accounting Admin at Cloud Concepts Accounting, Shoreham-by-Sea UK
Sept - Oct 2023
- Spearheaded social media management, achieving a remarkable 2,607% increase in account reach and a staggering 5,700% boost in engagement via strategic keyword selection and engaging content creation.
- Leveraged creative skills in Adobe Photoshop and Illustrator to craft captivating designs for the company's website, social media platforms, and branding materials, enhancing both aesthetics and brand messaging.
- Demonstrated hands-on experience with building and optimising Wix websites, ensuring an enhanced visual appeal and SEO optimisation for improved online visibility.
- Utilised SEMrush and other SEO tools for comprehensive keyword research and competitor analysis, resulting in improved search engine rankings and web traffic.
- Showcased strong commitment to learning and professional growth by actively participating in accounting administration training, handling data entry, and financial management tasks. This highlighted multitasking skills and adaptability.
Digital Marketing Coordinator at Veris Official, Limassol Cyprus
Jan - Aug 2020
Played a pivotal role in the brand's successful launch by actively contributing to the planning and execution of marketing strategies, which enabled us to reach the first 1,000 followers in just under a month.
Collaborated closely with the founder to create and implement effective e-commerce marketing campaigns, ensuring brand messaging and objectives were effectively communicated.
Leveraged creative skills in Adobe Photoshop, CapCut, and Canva, and Illustrator to craft captivating designs for the company's website, social media platforms, and branding materials, enhancing both aesthetics and brand messaging.
Created compelling video advertisements to engage and captivate the target audience, showcasing the brand's products or services effectively.
Collaborated with influencers to promote the product, extending the brand's reach and enhancing its visibility among the target audience
Digital Marketing Specialist at Pilacouris Ltd, Limassol Cyprus
July 2019 - July 2021
Developed and executed comprehensive digital marketing strategies across multiple channels, including search engine marketing (SEM), search engine optimization (SEO), social media advertising, display advertising, and content marketing.
Managed and optimized social media accounts, resulting in increased followers, engagement, and brand visibility.
Assisted in the remarkable growth of the company's Facebook page achieving a notable growth percentage rate of approximately 72.33%.
Education
Graduated with Second Class Honours, Division 2
- Data Analytics for Accounting and Finance
- Financial Institutions and Markets
- Advanced Management Accounting
- Digital Banking and Fintech
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