Stefania Holdbrook

An energetic and highly focused professional with excellent experience in digital asset management, with a proven track record of successfully managing digital assets across various industries. Proficient in implementing and maintaining DAM systems, developing metadata schemas, and optimizing workflows to streamline asset management processes. Possesses strong communication skills and the ability to collaborate effectively with cross-functional teams to ensure the efficient utilization of digital assets. Capable of assisting and managing campaigns providing support on projects, effectively communicating with the client on the progress of the job, engaging and interviewing with prospects and stakeholders, researching clients and benchmarks, writing sales copy and content reports, able to analyse data using Excel, raise invoices and fulfil administrative duties.

ICP, London                                                                                                                                                                                                                                Current Role: Apr 2023 - Present 

Digital Content Steward (DAM)

• Point of contact for clients, users, and stakeholders and partner agencies.
• Work together with Beauty & Wellbeing brands to increase the use of 'The Asset Bank'.
• Conducting individual or group training sessions with clients and organizations on how to use the DAM system.
• Collaborating with agencies to collect data/insights to increase platform usage.
• Supporting Beauty & Wellbeing clients with gap analysis.
• Managing digital assets of upcoming campaigns as well as ensuring the GS1 rules and the Unilever Global Specifications are followed for the assets uploaded.
• Provide eComm support by ensuring the digital assets are available to the different retailer platforms.
• Main support for the North American market using ‘The Asset Bank’.
• Manager of 2 Digital Librarians.

ICP, London                                                                                                                                                                                                                                                 Current Role: May 2022

Digital Asset Manager (DAM)

• Part of the operations team for the Unilever Asset Bank (TAB)
• User support for The Unilever Asset Bank and Product Content Portal (PCP)
• Monitoring the shared inboxes and assisting with queries 
• Troubleshooting platform issues 
• Providing access to users 
• Promoting a good usage of TAB 
• Providing daily quality assurance of assets uploaded into TAB 
• Providing online training support for users 
• Internal admin, audits and weekly reports

I-AM Associate, London                                                                                                                                                                                        Temporary Contract: Feb 2022 to April 2022

Junior Client Manager 

• Ensure that client projects are running on time, following the brief and pre-approved budget alongside the Client Strategy Director and Creative Project Manager 
• Support the CSD and CPM on financial reporting and actions across all jobs, raising invoices, checking costs of sale and updating profit reports 
• Working with the team on proposals for existing and new business clients, such as researching clients and benchmarks and completing RFIs / RFPs with company information
• Liaise with different departments of the agency for ongoing project 
• Office administration and PA duties to partners and directors of the agency 

Administrative Assistant                                                                                                                                                                                                   Freelance: Nov 2019 to Dec 2021

SpeedLink Shipping 

• Manage agendas/ Liaising with drivers for the pickup of goods
• Invoicing and bookkeeping procedures 
• Update system with upcoming shipping bookings 
• Client support, answering customer's enquiries via email, phone 
• Dealt with customer complains 
• General office administration 
• PA duties to the owner of the company 
• Payroll and HR support

MA Digital Media Management  (Awarded Merit), Birkbeck University of London

Modules: Digital Design Thinking, Managing a Digital Project, Public Relations and Professional Communication, Social Media and Online Branding.

BA Spanish with Film & Media Part-Time (Awarded 2:1), Birkbeck University of London

Modules: Film Narrative Genre, Introduction to Cinema, Gender and Sexuality, Social Media for Creative Practitioners, Digital Media Design and Development, Gender and Feminism in Brazilian and Portuguese Visual Culture, the Urban experience in Brazil, Picturing the African Presence in Early Modern Spain, Spanish Language.