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Bordon
Zelda Sales

Zelda Sales

PRODUCT LEADER / TRANSFORMATION LEAD

Technology / Internet

Bordon, East Hampshire District, Hampshire

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About Zelda Sales:

Experienced project and product leader with a background in delivering secure, cloud-based B2B solutions across global enterprises. I bring over a decade of expertise in digital transformation, stakeholder management, and cross-functional team leadership. Currently completing an MBA at Warwick Business School, I’m passionate about driving strategic outcomes through innovation, collaboration, and disciplined execution. I am ready to bring energy and impact to my next role.

Experience

Directed product and transformation leadership across full lifecycles, using Agile, MVP, and POC methodologies to deliver scalable solutions aligned with commercial, customer, and operational goals.

Led global B2B integration platforms at Maersk, supporting over 5,500 customer and partner connections and delivering secure, cloud-based SaaS/API solutions across multiple business units.

Drove enterprise-wide innovation, including development of a centralised Azure-hosted metadata repository and real-time UI, enhancing visibility, automation, and strategic customer insights.

Managed complex M&A integration projects, consolidating systems and processes across global operations to achieve multimillion-dollar savings and platform harmonisation.

Championed cybersecurity and risk management, conducting Business Impact Assessments, threat modelling, and mitigation planning to strengthen platform resilience and compliance.

Enhanced operational performance by leading automation initiatives, streamlining workflows, and improving platform uptime and service quality through proactive monitoring and tooling.

Built and led cross-functional teams, driving talent development, fostering collaboration, and aligning technical execution with business strategy across geographies.

Delivered regulatory and compliance programmes, such as the IMO-mandated Verified Gross Mass rollout, ensuring alignment with international standards and maritime law.

Applied Six Sigma and process improvement frameworks in network and operations management roles to improve scheduling reliability, reduce cost, and optimise bunker usage.

Equipped with strategic education and certifications, including an MBA in progress at Warwick Business School, Scrum Master certification, and formal training in Product Management, Business Analytics, and Risk Governance.

Education

Currently completing an MBA at Warwick Business School—ranked No.1 globally for online MBA programmes by the Financial Times—with a strong focus on strategic leadership, analytics, and organisational effectiveness.

My coursework combines core management disciplines with electives tailored to innovation, digital transformation, and operational excellence, enabling me to lead cross-functional initiatives with both analytical precision and strategic foresight.

Key modules and skills developed:

Designing and Leading High Performing Organisations – Strengthened capabilities in organisational architecture, leadership alignment, and performance optimisation.

Analytics for Management – Advanced decision-making skills using data analysis, dashboards, and KPIs to drive business value and assess risk.

Digital Transformation – Developed a framework for delivering digital innovation, stakeholder buy-in, and managing legacy-to-digital transitions.

Leading & Managing Change – Built skills in change planning, communication strategies, and stakeholder alignment in complex environments.

Innovation & Strategic Entrepreneurship – Enhanced ability to identify growth opportunities, design value propositions, and foster a culture of innovation.

Strategic Advantage – Gained insight into competitive analysis, strategic positioning, and long-term value creation.

Operations Management – Improved understanding of process efficiency, service design, capacity planning, and supply chain optimisation.

Organisational Behaviour – Developed interpersonal awareness, team dynamics expertise, and change leadership effectiveness.

Corporate Reporting & Decision Making – Strengthened financial literacy for evaluating investment cases and managing budget trade-offs.

Financial Management – Gained expertise in capital budgeting, risk-return analysis, and financial planning.

Leadership – Reinforced self-awareness, influence, and adaptive leadership techniques in high-stakes environments.

Dissertation Project – Applied academic rigour to a real-world strategic challenge, demonstrating research, critical thinking, and synthesis skills.

This programme has deepened my ability to lead complex, cross-functional projects, align diverse stakeholders, and make informed decisions under uncertainty. Combined with my industry experience, it equips me to deliver end-to-end strategic execution across sectors and functions.

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