#context
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This is Why Everything You Do Can Be Misunderstood
David Amerland · Without context the interpretation of action relies on projection. And that is always imperfect. Dive in.
The Importance of Context in Search Marketing
David Amerland · Context defines the meaning of data. We are unlikely to act on something that holds no meaning for us. In that statement there is the formula for success in search marketing and branding. Dive in. · #intentional #marketing #semanticsearch #search
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