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1 year ago

British Broadcasting 'Craporation' and COVID - 19

Funmi Ade · Tracking the News. · The recent COVID - 19 (coronavirus) WHO declared pandemic, is a stark reminder of why I watch so little television and have evolved a process for hearing the news, from mainstream media.  This media, upon which we are almost universally reliant, to keep us ...

2 years ago

How to create a strong visual brand

Petra Smith · A picture is worth a thousand words. As research suggests, we only retain 10% of any information heard or read three days later. However, if that information is supported by a visual, we remember 65% of it. One of the key reasons why we respond to images is that they affect us on ...

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