B2b Marketing Manager - Sheffield, United Kingdom - Glu Recruit LTD

Glu Recruit LTD
Glu Recruit LTD
Verified Company
Sheffield, United Kingdom

1 week ago

Tom O´Connor

Posted by:

Tom O´Connor

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Description

Ref:253


Role:
B2B Marketing Manager


Salary:
£40,000 - £45,000 DOE


Location:
Sheffield


The role:

Our client is looking for an experienced B2B Marketing Manager to join their growing marketing team.

This role is vital in supporting our clients growth ambitions, with a specific emphasis on our B2B proposition and client engagement.

You will play a pivotalrole in supporting the Head of Marketing by leading and taking full responsibility of the B2B marketing function.


You will have experience developing strategies to build awareness, acquire and retain market share, and be comfortable working with clear KPIs for each.


You will work alongside the wider marketing team and the sales team, you will focus on helping to plan and deliver a wide range of marketing campaigns.

This is an exciting position, aimed at helping support our marketing outputs and is vital in driving ourbusiness, attracting, nurturing, and retaining B2B clients.

You will report to the Head of Marketing and be responsible for the people management of a small team.


Ideal for an experienced CIM qualified marketeer working across the full marketing mix and wants to proactively make an impact.


Key Responsibilities:


  • Planning and delivery of key marketing campaigns for all propositions that span the B2B offering.
  • Working closely with the Head of Marketing to devise and implement strategic marketing plans to achieve overarching marketing objectives.
  • Working closely with the B2C Marketing Manager to build integrated campaigns that target our clients customers.
  • Collaborate with wider teams to identify and grow opportunities within new and existing territories.
  • Provide handson support in the delivery of key marketing campaigns.
  • Project manage campaigns across the full marketing mix, whilst building and maintaining strategic relationships with key stakeholders.
  • Development of client specific content to enhance the relationship and services we provide.
  • Planning and executing marketing campaigns, analysing metrics and providing detailed reporting on campaign performance. Must be able to assess current performance and provide recommendations.
  • Responsible for assigned areas of the annual marketing budget.
  • Be aware and keep up to date with market trends and competitors.
  • Creatively thinking of new ways to generate new business and customer leads.
  • Creatively thinking of new ways to enhance existing client relationship.

Qualifications and Skills required:


  • CIM Post graduate degree (or equivalent).
  • Minimum 5 years B2B marketing management experience.
  • Passionate about the power of marketing to build a company brand and success.
  • Experience in designing and delivering multichannel campaigns.
  • Budget management.
  • Experience of using marketing automation and CRM tools.
  • Experience in campaign performance reporting.
  • Proven experience in relationship building.
  • Excellent written and verbal communication skills and high attention to detail.
  • Exceptional organisation skills.
  • Experienced people management skills.
  • Positive energy with a solutionfocused mindset. A collaborative and committed team player.


Glu Recruit LTD are an equal opportunities employer and are acting as a recruitment agent in the hiring of this role.

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