Content Management Associate, Digital Commerce - London, United Kingdom - Ralph Lauren

Ralph Lauren
Ralph Lauren
Verified Company
London, United Kingdom

3 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

Ref #:
W136610


Department:
Creative Services


City:
London


State/Province:
London


Country:
United Kingdom

Pay Range Max

Pay Range Min

Company Description

  • Ralph Lauren Corporation (

NYSE:
RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality.

For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets.

The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.


  • At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all.

We foster a culture of inclusion through:
Talent, Education & Communication, Employee Groups and Celebration.
Position Overview

  • The content associate supports the manager in planning content and campaigns for seasonal launches for a divisional remit
- circa 40% across devices in EMEA and LATAM. This individual will also identify content plans to amplify for SOTF and APP.

  • This role focuses on localizing content across regions and languages ensuring plans are data driven to best represent the
- brand and assortment investments while driving customer engagement. This role requires collaborating with several
- stakeholders and partners for their remit within Brand Marketing, Buying and VM to ensure there is a cohesive
- amplification across channels throughout the consumer journey.

Essential Duties & Responsibilities

  • E2E Content planning
  • Lead divisional remit circa 40% campaign planning and communications cross functionally.
  • Regional marketing amplification with divisional remit
  • Lead E2E process for amplifying content on SOTF and APP.
  • Working with sr associate to optimise consumer journey across content. Point person for stakeholders internationally for their divisional remit
  • Responsible for teams output and tasks.
  • Manages their direct reports.

Cross Functional Partnerships:

  • Strategy and eCommerce APP
  • Visual Merchandising
  • DTC Buying and Planning
  • Marketing
  • Global Content and Development
  • Performance Marketing
Experience, Skills & Knowledge

  • This role is ideal for someone who has been working as a digital content assistant for two years and would love to work in an exciting global brand.
  • 35 full strategic cycles in field, overseeing workload from other team members.
  • Ability to work independently in a fastpaced environment. Ability to prioritise workload.
  • Ability to work in a highenergy, high intensity and rapidly evolving environment.
  • Ability to analyze data and create a working theory from data sets. Clear understanding of success metrics.
  • Strong collaboration skills
  • Thirst for knowledge and consciously drive to keep abreast of the industry trends.
  • Thinks creatively.
  • Understanding on SEO.
  • Effective written and oral communications skills, with sensitivity to global communication needs.
  • Highly organized and strong attention to detail
  • A willingness to get stuck in and learn
  • Positive "cando" attitude

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