CRM Analyst - London, United Kingdom - FashionJobs

FashionJobs

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Your Mission:

Responsible for the customer insights reporting suite and identify channel specific customer trends to build CRM strategies.
Handle customer analysis driving concise and focused insight and understanding about our customer to all relevant teams within the business
Assist with the development and implementation of global marketing and CRM strategy for Stella McCartney factoring in all directly operated points of sale (both on and offline)
Navigate Stella McCartney CRM tools to pull regular CRM and database insights and reporting to the wider team, and ensure timely delivery to the relevant teams within the global business
Work closely and ensure great communication with local markets & other departments during the campaign period.
Performing database extractions based on the requests from the global business and utilising business insights to develop optimised lists and advise on potential revenue generating actions (where appropriate)
Creating meaningful and actionable analysis and database insights using transnational and other contextual data to inform the business of key trends and areas requiring attention/growth/development etc
To develop an array of regular reports that will go to various internal departments to maintain a clear picture of directly operated business and clients and their transnational behaviour
To interpret and present the findings through first cut analysis data tables, written reports and PPT presentations
Work closely with various stakeholders across the business including (but not limited to) Marketing, Clientelling and Retail to bridge ideas across departments and find workable solutions
Work closely with third party partners including CRM agency/agencies
Assist with the implementation and integration of new, business enhancing tools at store level to further develop the business' CRM and data capture ability and collaborate with IT to troubleshoot problems