Research Executive - London, United Kingdom - BBC

BBC

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Job Introduction

Working collaboratively within the Data & Insights team, you, the next Insight Executive will support the production of BBC Studios Unscripted Content (including Factual-Entertainment, Factual, Entertainment and Events) and its onward sales & distribution around the world.

You'll achieve this by understanding and communicating changing viewing habits across the globe, by informing the development of titles at any given point across the full content lifecycle, by reporting back on title performance and helping BBC Studios sell such content around the globe.

Who we are:

BBC Studios is a global business of scale, able to fund, create, distribute and commercialise premium content for the BBC and other companies both in the UK and internationally.

Working with the best writers, directors, and programme-makers, BBC Studios champions creativity, crafting over 2500 hours of content every year through eight production bases in the UK and production bases and partnerships in a further nine countries around the world.

The Data & Insights team work closely with all parts of the BBC Studios business: content marketing & customer engagement, digital consumer engagement, production, sales & distribution.

Working in close collaboration with other areas of Insight across BBC Studios including other members of the Global Insight Team, regional researchers, Content Planners and Public Service Audiences teams.

Main Responsibilities

Support the production community, with audience insights that can inform the development and further production of
Unscripted Content, including shows like
Dancing with the Stars,
Top Gear and our umbrella factual brand
BBC Earth, with ground breaking shows like
Blue Planet II and
Planet Earth II:
Support the content sales community, to promote our content by highlighting key facts for the programme and the audience.
Create and nurture relationships with Marketing and Content Leads, under the mentoring and coaching of the Insights Manager.
Work closely with the data analysts to integrate digital data (e.g. performance of our YouTube and Facebook channels) into reporting
Deliver performance measurement and reporting for your stakeholders to inform decision making at all levels of the business from the strategic to the tactical.
Be an expert on our analytic tools (e.g. Techedge, Glance/Mediametrie, Ampere)
Support in the design and management of ad hoc research projects which will deliver impact for your stakeholders
Keeps track of wider industry trends and emerging competitors articulate how and why these might affect BBC Studios business.
Act as an advocate and destination of knowledge for all insight work.
You'll have excellent ability to manage relationships you can forge relationships with key stakeholders and with colleagues, working collaboratively and efficiently.
You can effectively share knowledge, ideas and skills across the organisation. You can do so
creatively, whilst utilizing your analytical skillset to present wellreasoned arguments to convince others.
You'll possess a
keen & demonstrable interested for Unscripted TV Content and the wider TV/Media industry.
Experience using
TechEdge and a familiarity with BARB ratings data is preferable
You'll possess an aptitude for employing social listening tools to analyse audience generated content, identifying themes and trends using more qualitative approaches.
Experience with other performance measurement tools including: SVOD measurement (YouGov Signal), Digital tools (Tubular, Social Bakers etc), is preferable and ideally some experience of proactive use of other publicly available tools to narrate and inform insight e.g. Google trends.

About the BBC

The BBC Group has set out the first in a new series of bold steps to transform our programming and better represent the public we serve.
We have the biggest financial investment to on-air inclusion in the industry, together with our existing commissioning budget, we are committed to throwing open our doors more widely than ever to diverse stories and diverse storytellers.

Together with a diverse workforce we will accelerate the pace of change in increasing diversity and inclusion both on and off air

To find out more about Diversity and Inclusion at the BBC, please visit our website.

Package Description

Band:
B

Contract Type: 12 month FTC

Location:
London TVC

Working Pattern:
Hybrid Working (Home-based plus two/three days a week in the office)
-
_Excellent career progression _- the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
-
_Unrivalled training and development opportunities_ - our in-house Academy hosts a wide range of internal and external courses and certifications.
-
_Benefits __- _We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (plus an ad