Senior CRM Executive - Darwen, United Kingdom - Hakim Group
Description
What's in it for you?:
Joining Hakim Group means becoming part of a close-knit family of independent Optical practices across the UK and Ireland.
A career where empowerment, innovation, and unwavering support create a truly fulfilling experience. A career that's not just fulfilling but a bit like joining a secret club of the happiest eye-care professionals.
Join us at Hakim Group as our Senior CRM Executive and be a part of our continued growth and innovation.
You will also receive:
- An exciting calendar of events, fostering a vibrant work culture.
- Employee health plan to prioritise your wellbeing.
- Access to our financial flexibility fund, providing additional support when needed.
- Rewards portal with exclusive benefits and offers.
- Embrace a supportive and expanding team, immersing yourself in our awardwinning Hakim Group culture.
About the Role:
Customer Relationship Management (CRM) is an emerging function at Hakim Group and this is a brand new role. You'll set the team up for success generate processes and ways of working to engage with our customers effectively.
Initially, the role will focus on running effective recall and lapsed programmes across several channels with a high focus on first contact performance of both campaigns.
You'll have the opportunity to continually innovate the ways we work and play a part in our continued growth.Key Roles & Responsibilities
- Oversee key CRM campaigns for Hakim Group practices to optimise eye exam bookings, repeat purchases and ongoing customer loyalty
- Work closely and report into the Head of CRM / Marketing to execute and improve the quality and response rates of key CRM campaigns to meet key objectives
- Lead the team supporting them to be the best version of themselves
- Work closely with the Data Team to identify opportunities for data cleansing and improvements in reporting
- Work closely with the thirdparty software and the Data Team to identify opportunities to improve CRM processes & effectiveness
- Build customer journeys linked to customer lifecycle and Hakim Group journeys.
You'll have experience in a CRM role ideally as a team leader, being comfortable with data, being able to analyse, make decisions and tell stories with the data will be required.
What's Next?:
Salary - Max: GBP £0.00 Salary - Min: GBP £0.00
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