Senior Digital Executive - Barnard Castle, United Kingdom - Nigel Wright Group

Nigel Wright Group
Nigel Wright Group
Verified Company
Barnard Castle, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description
The Company


Our Client is an industrial and manufacturing business in the north east, they are a well established family run business that has been running across seven generations and is 191 years old.

They are looking to add to their already successful marketing team in a search for a Senior Digital Executive

Role and Responsibilities


Job Role & Responsibilities:


  • Project manage a new ecommerce website redesign project for delivery in 2024, ensuring customer experience excellence
  • Manage and optimise the website, ensuring it is uptodate, userfriendly, and search engine optimized
  • Conduct keyword research and analyse website traffic to identify opportunities for improving search engine rankings and increasing organic traffic.
  • Develop and execute digital marketing campaigns across various channels, using HubSpot CRM
  • Monitor and report on campaign performance, providing insights and recommendations for improvements.
  • Develop and create automation campaigns and workflows in line with strategic focus.
  • Assist with the creation, set up, and measurement of Paid Media campaigns across various social channels always seeking ways to improve and optimise
  • Assist in the development, execution, and optimisation of Paid Search campaigns through keyword research, ad copy testing, landing page and bidding optimisations, automation, budget management, and competitor analysis
  • Track, measure, and report performance of all digital marketing campaigns, and assess against marketing and business goals
  • Coordinate regular reporting to be shared with the Brand Manager and HoM on campaigns, activities and initiatives Middlesbrough
  • Ensure online brand consistency, content production, and delivery across all digital platforms
  • Stay uptodate with the latest trends and technologies in digital marketing, identifying opportunities to incorporate new strategies and tactics into marketing plans

Person Specification:

  • Energetic
  • Outgoing
  • Motivated
  • Eager to learn
  • Team Player


  • Experience using CRM

  • Hubspot
Benefits Package
- £25-30k Base Salary

  • Hours: 8am 5pm
  • Hybrid
  • 13 days per week office depending on Location
  • 23 days Holidays + Bank Holiday (Option to buy 5 days)
  • Cycle to work, tech scheme and other benefits
  • Company Pension
- **Location Barnard Castle
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