PPC Executive - Manchester, United Kingdom - The Candidate Ltd

Tom O´Connor

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Tom O´Connor

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Description

Skills and Attributes:

  • Experience in PPC is essential.
  • Knowledge of all Paid Search platforms is also essential.
  • Able to use Excel.
  • Good team player, as you will be required to work with a team of people.
  • Time management skills are important as you will be working with deadlines.
  • Sound communication skills.
  • Knowledge of Google Adwords interface and related tools.
  • Ambition and drive to always better yourself and to get the job done.
  • Analytical mind with a high level of accuracy and attention to detail.
  • Good data analysis skills.
  • Enthusiastic, organised and an encouraging personality.

Roles and Responsibilities of the Paid Search Executive:

  • Ensuring delivery of Paid Search is to brief and best practice methods.
  • Building out new campaigns including keyword generation, ad text writing, landing page selection and campaign structuring.
  • Managing workload to meet deadlines. Working effectively and efficiently is important.
  • Support other team members when required.
  • Building effective working relationships with other teams across the company to help with cohesive work
  • Ensure the PPC Manager, digital planning group and clients are informed and educated into the tactics used on campaigns.
  • Liaising with the digital planning group to develop new approaches and tactics to continually improve campaign performance.
  • Delivering and exceeding set ROIs.

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